Redwood has signed a new contract with IT service company Fujitsu Services to launch a quarterly customer magazine and website to target the chief information officer (CIO) community.
The first edition of the magazine, I, global intelligence for the CIO, will launch in April 2009 and will be delivered direct to CIOs across 10 European countries.
Redwood will also develop a website providing users with access to peer research, exclusive downloadable material and reports, as well as a photo gallery and video footage of Fujitsu’s CIO event programme.
Sara Cremer, Redwood editorial director, said: “It has been a pleasure to develop this insightful magazine for Fujitsu.
“As an agency specialising in producing inspiring content for our clients’ customers, it’s very rewarding to deliver a new title for such a specialised market.”
Guy Daniels, marketing communications director at Fujitsu Services, said: “We have been really impressed by Redwood’s ability to produce engaging content that brings to life our business’ expertise and positioning.
“It is a very exciting time for us and this magazine will help us to build our brand as a trusted IT partner, unique in the market with global expertise and a real understanding of CIOs and the challenges they and their businesses face.”