The advertising industry is scaling AI integration fast, and despite measurement tools evolving, supply-chain opacity and cloud non-disclosure mean the industry still lacks a full picture of its carbon impact, The Media Leader has found following an investigation.
Ellie Hammonds
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The day highlighted the strength women have as leaders, along with the importance of supporting and championing women in the industry outside of London.
Welcome to the Brief, The Media Leader’s round-up of media news.
The Media Leader asked various women across the industry to highlight and champion a woman who has supported and helped to shape their career.
Welcome to the Brief, The Media Leader’s round-up of media news.
The 11th Adwanted Media Research Awards took place yesterday at London’s Banking Hall, with Global Media and Entertainment taking home four gongs.
Welcome to the Brief, The Media Leader’s round-up of media news.
The 2026 IAB Europe State of Readiness report reveals a sector redefining sustainability to include social impacts for the first time, as concerns over AI content ingestion surge.
Welcome to the Brief, The Media Leader’s round-up of media news.
Analysis by agency intelligence providers Agency by Agency has shown women occupy 57% of the lowest-paid roles highlighting entrenched barriers to progress and equality.
