The Incorporated Society of British Advertisers is calling on the Government to take action to stop the BBC using its “massive licence-fee funding” to compete with rival commercial broadcasters.The industry body’s document to the Department of Culture Media and Sport claims the market distortion the BBC inflicts on commercial media and its advertiser customers will… Continue reading ISBA Calls For Government To Take Action Against BBC

ZenithOptimedia will undergo a fundamental change of emphasis over the coming months as its new global chief executive, Steve King, takes over from John Perriss as head of the world-wide media services company (see ZenithOptimedia Appoints King As Global Chief Executive).The man responsible for more than £1.6 billion worth of billings in 59 countries around… Continue reading NewsLine Interview: Steve King – Global Head Of ZenithOptimedia

The BBC has confirmed that Jane Root is stepping down as controller of BBC Two to take a newly created role at Discovery Networks in the US following weeks of speculation over her departure.Root has been appointed executive vice president and general manager of the Discovery Channel and will leave the BBC in mid-May after… Continue reading BBC Confirms Root To Depart On Voyage Of Discovery

Emap Performance is launching a television advertising campaign in an attempt to boost circulation of its flagship Sneak magazine in the increasingly competitive teen market.The campaign has been designed by Mother to build on the original launch activity by playing on the fact that Sneak offers readers the juiciest gossip. It will centre around a… Continue reading Emap Sneaks Back Into Phone Booths With Advertising Push

ZenithOptimedia’s new global boss, Steve King, has signalled a change of emphasis at the media services company to focus more on agency partner relationships, key clients and new business.King was appointed chief executive of ZenithOptimedia’s world-wide operations last week, following the announcement that John Perriss is stepping down after more than fifteen years running the… Continue reading King Signals Change Of Emphasis At ZenithOptimedia

The runaway success of Freeview shows no signs of slowing and the BBC-backed digital terrestrial platform looks set to replace Sky as the UK’s most popular multichannel service within four years.The latest UK television forecasts from ZenithOptimedia show that Freeview will be available in almost 10 million households by the end of 2007, with Sky… Continue reading Freeview To Replace Sky As Top Multichannel Platform

The Institute of Practitioners in Advertising has launched a withering attack on the BBC’s increasingly aggressive approach to programming and self-promotion in its submission on the Corporation’s Charter Review.The advertising agency body’s document to the Department of Culture Media and Sport calls for the Government to reign in the BBC more tightly to its public… Continue reading IPA Report Deplores Aggressive And Commercial BBC

ZenithOptimedia has appointed Steve King as chief executive of its global operations following the announcement that John Perriss is stepping down after more than fifteen years at the global media services company.King’s promotion from his current postion of chief executive of ZenithOptimedia for Europe, the Middle East and Africa, has put an end to speculation… Continue reading ZenithOptimedia Appoints King As Global Chief Executive

RAJAR has lashed out at claims made by Wireless Group chairman, Kelvin MacKenzie, that its electronic measurement tests were “fatally flawed” and has dismissed the accusations as “ludicrous”.RAJAR was responding to legal action from the talkSPORT boss demanding £66 million in damages for advertising revenue he claims has been lost as a result of the… Continue reading RAJAR Dismisses Wireless Group Claims As Ludicrous

Last week Future Publishing appointed Robert Price as its new managing director, with responsibility for driving growth across a portfolio of 60 specialist magazines including Total Film, Official PlayStation 2 and Redline.In one of his first interviews since taking over the position, the man at the helm of the UK’s fifth largest consumer publisher told… Continue reading NewsLine Interview: Robert Price – Future Publishing