Leo Malagoni looks back on the trailblazing role of AdSmart, the Grand Prix winner at the debut Media Research Awards.
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Matt Hill described the collaboration involved in the original study and how that spawned even greater research.
The toolkit is accompanied by a report that identified key barriers for change.
The OOH owner’s co-founder on patience, curiosity and what his Gen Z perspective brings to clients.
The former PwC partner on the highlights and challenges of the programmatic supply chain transparency study, which picked up a Grand Prix at the 2022 Media Research Awards.
Six full-day sessions will focus on different business functions at the agency and the opportunity to respond to a live brief.
The Adshel Live network is now present in 350 UK towns and cities.
A new tool aims to improve diversity in image generation, while a blueprint is available to support companies to establish ethical AI policies.
The agency partnerships chief has some good advice for those entering the industry and reveals her must-read WhatsApp group chat.
DMPG will sit under Havas’ CSA data and tech consultancy division.