In a roundtable event, members of The Media Leader’s Future 100 discussed the need for better collaboration and stronger trust amid a risk-adverse environment.
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Ads chief Priya Dogra discussed the ingredients behind Sky’s success and why the industry needs to collaborate to simplify TV for advertisers and consumers alike.
NPAW’s Till Sudworth discussed the challenges of live sports on OTT at Connected TV World Summit.
RSMB will build and maintain the system.
Net revenue declined 0.8% in organic terms but the company expects organic growth of 2% this year.
The company sold its stake in Octave to News UK last month.
With one week to go before the 2025 census, The Media Leader asked industry leaders what they hope to see.
A study has found that while most believe creative ideas are central to marketing, it takes an average five rounds to get an idea signed off.
The Zero Footprint Fund, following a hiatus in 2024, is now structured into three categories.
The chocolate brand decided to ramp up activity during Twixmas — a period that other brands have traditionally ignored.