As a bombshell report reveals US advertising agencies run rebate schemes to pad profits, Brian Jacobs and Bob Wootton assess the damage – and investigate what it means for the UK market

The UK’s Joint Industry Committee for Web Standards (JICWEBS) has produced recommended guidelines for products that aim to measure the viewability of online video.

Welcome to the world of Alice – a weekly glance at the absurdities of a life working in media.

Welcome to the world of Alice – a weekly glance at the absurdities of a life working in media.

Having spent the last two decades at ISBA, Wootton joins with immediate effect to assist with service and product development.

Julia Burton Brown joins from Axel Springer-owned publisher Aufeminin, where she also led the international sales offering.

A new Magnetic and Millward Brown study found that magazine media delivers a 1.15% increase in salience.

Jon O’Donnell, currently group commercial director, is to take on a “significantly expanded” role as managing director of ESI Commercial, while Tim Kirkman becomes London Live’s MD.

Welcome to the world of Alice – a weekly glance at the absurdities of a life working in media.

Contextual digital advertising company Smartology has appointed John Pentin to the newly-created role of vice president of global sales.