At MediaTel Group’s ‘Future of National Newspapers’ seminar held in London a year ago, a surprisingly positive assessment of the industry emerged despite declining circulation figures throughout 2006.Digital was not seen as the mammoth threat to the print format that it had been reported to be; strong brands were lauded and a general feeling of… Continue reading Newspaper Seminar To Focus On Future Of Industry

GCap Media’s Capital 95.8 has secured bmi as sponsor for the Johnny Vaughan breakfast show in a £1million partnership.The year-long campaign starts on July 2 and includes on-air and online activity.The campaign signals bmi’s first major partnership with GCap Media and forms part of their ‘That’s bmi Time’ activity.The sponsorship includes some breakfast show promotions… Continue reading bmi In Capital 95.8 Breakfast Show Sponsorship

In May, Google maintained its place as the most-visited web property in the UK with nearly 28 million visitors, reaching 89% of UK web users age 15 and older, according to a new report from comScore.Microsoft was the second placed property with 27.4 million visitors and a reach of 87%.comScore says that Facebook continued its… Continue reading Google Remains Most Visited UK Web Property

SMG has completed its 100-day business review, deciding to focus on the sale of non-core assets, restructuring the TV business and growing revenues. The review was initiated after Bob Woodward became chief executive at the end of February (see ITV Welcomes Ofcom’s Public Service Proposals). SMG will continue to look for buyers for Pearl &… Continue reading SMG Completes Business Review

Universal McCann has lowered its 2007 US advertising forecast to 3.1% and for overseas growth it now forecasts a gain of 4.2%. It currently expects a growth of 4.2% in worldwide advertising spending, in contrast to its December forecast of 5.3%, assuming no change in interest rates. In December, Universal McCann projected a US advertising… Continue reading Universal McCann Lowers 2007 US Ad Forecast

The latest Carat adspend forecasts predict that global adspend growth will be 5.8% this year, fractionally down from last year’s 5.9%. The 2007 forecast for Western Europe is down slightly from 4.4% to 4.1%. Carat says that online accounts for almost all this growth. Digital television services will continue to grow well throughout the year,… Continue reading Global Adspend Forecast To Grow 5.8%

Total television viewing among 16-34s is set to rise from 2010 onwards following an initial period of decline, according to a new report from Attentional. This is in spite of the fact that average daily television viewing among this group is set to drop from around three hours a day in 2006, to 2.86 in… Continue reading TV Viewing Among 16-34s To Grow From 2010 Onwards

US online advertising spending will nearly double by the year 2012, with search and display advertising accounting for the lion’s share of expenditures, according to a new report from JupiterResearch. The US Online Advertising Forecast, 2007-2012 projects total online advertising spending will increase from $19.9 billion in 2007 to $35.4 billion in 2012. Major drivers… Continue reading US Online Adspend To Almost Double By 2012

UBC Media is to name its instant music buying service Cliq. The service will allow consumers to instantly buy the music they like as they hear it on the radio.It was first announced at a MediaTel Group seminar at the end of 2005, before having its official launch in November last year (see UBC Announces… Continue reading UBC Names Music Buying Service

Ofcom has dished out the largest financial penalty imposed on a public service broadcaster to Five, forcing it to pay £300,000 following breaches of the broadcasting code by its phone-in quiz Brainteaser.The broadcaster has expressed disappointment at the large penalty, with chief executive, Jane Lighting, saying: “We are disappointed with the very high level of… Continue reading Five Gets Record Fine For Brainteaser Blunders