RadioCentre is launching a series of regional seminars, run by the Radio Advertising Bureau (RAB), aimed at helping constituents “harness the power of radio in the digital age”.The first event takes place today in Manchester at the Lowry Hotel, with around 150 commercial stations, advertisers, media planners and buyers from the media and creative sphere.Key… Continue reading RadioCentre Launches Regional Seminars
ARCHIVE ▸ The Media Leader Staff
Bailey’s Irish Cream has signed to continue to be the official sponsor of the UK’s adult contemporary chart, The A-List.The chart, which commenced in March 2006, is presented by Gail Porter and Nick Snaith and airs on Sundays between 4-7pm across 62 stations, including Chrysalis Radio’s Heart FM Network and GMG Radio’s Century and Real… Continue reading Bailey’s Sticks With The A-List
Premium-rate phone regulator Icstis is to investigate Vernon Kay’s Gameshow Marathon after it was revealed that 10,000 text entries to a competition were uncounted.ITV has apologised for the glitch on the Saturday show, saying that it only affected around 8% of entries. It added that it had set up a new prize draw for the… Continue reading Icstis Investigates Vernon Kay’s Marathon
Cheeky chappies Ant and Dec are set to remain with ITV until the end of 2009, after signing a new deal with the commercial broadcaster.The pair have been exclusively signed to the network since the year 2000, presenting a string of high rating shows like I’m a Celebrity… Get Me Out of Here!, Ant and… Continue reading ITV Secures Ant And Dec Until The End of 2009
Broadcasters should embrace online advertising rather than concern themselves with the perceived threat of it overshadowing the traditional ad model, according to Google chief executive Eric Schmidt.During a keynote speech at the broadcast technology exhibition NAB in Las Vegas, Schmidt said: “Don’t bet against the internet… find a solution that connects your content with this… Continue reading Broadcasters Should Embrace Online Advertising, Says Google Boss
BBC Sport is launching a new sports magazine show called Inside Sport, which will air for the first time on Monday 30 April at 11.05pm on BBC One.The show will be presented by Gabby Logan and feature guest panellists including Steve Bunce, Tony Livesey and Des Kelly.There will also be a second edition of the… Continue reading BBC To Launch New Sports Show
Sky News has announced that it is to introduce a new-look website this Thursday, heralding the first phase of the redevelopment of sky.com/news as a video-rich site.The design changes are intended to provide a synergy between the look of Sky News channel and sky.com/news, thus creating a user-friendly, easy to navigate site with a focus… Continue reading New Look Website For Sky News
WPP has acquired a 49.9% stake in Clemmow Hornby Inge (CHI) after the marketing services company broke off talks with Havas. Although no figure for the deal was disclosed, it is rumoured in the trade press to be in the region of £15 million-£20 million. Vincent Bolloré, chairman of Havas, said in February that he… Continue reading WPP Acquires Stake In CHI
Yahoo! recorded an 11% decline in profits for the first quarter of 2007, to $142 million (£70.7 million). Revenues were $1,672 million for the first quarter of 2007, a 7 percent increase compared to $1,567 million for the same period of 2006. Susan Decker, chief financial officer, Yahoo!, said: “Our first quarter financial results reflect… Continue reading Yahoo! Sees Profits Drop
This year, US advertisers will increase spending in video games by 45%, to $502 million, according to new research from eMarketer. The eMarketer report, Video Game Advertising: Getting To The Next Level, says that the primary drivers of growth will include a widening audience, especially women and older gamers, the growth of games with online… Continue reading US Video Game Adspend To Increase