The majority of the money made from quiz show channel ITV Play comes from viewers failing to get through on premium rate phone lines.According to a report in today’s Daily Telegraph, ITV is budgeting for £20 million profits from the channel this year.The report says that William Van Rest, controller of ITV Play, said that… Continue reading Failure To Get Through Fills ITV’s Coffers

Time Out Group has hired Graeme Tottle to the newly created role of commercial director of the listings guide’s sales operation, a post he recently filled for Emap men’s magazines.Tottle will oversee advertising for the London edition of Time Out and its website, as well as identifying cross-platform opportunities for clients.The newly created role will… Continue reading Time Out Hires Commercial Director

Independent media specialist Target Media has launched the UK’s largest regular specialist survey into consumer entertainment products and services.The online Eyeball research panel has been developed in partnership with Market Evolution and is intended to provide clients with insight into fast changing consumer trends.Robert Wilkerson, managing director of Target Media, said: “Eyeball Entertainment offers deeper… Continue reading Target Media Launches UK’s Largest Online Entertainment Panel

IPC tx has announced the appointment of Richard Coles as publisher of TV Times, TV & Satellite Week and Soaplife.Coles replaces Natalie Bell, who is moving on to What’s On TV and TV Easy as publisher.Philippa Brown, IPC tx managing director, said: “Richard is an extremely talented publisher and I’m delighted to appoint someone of… Continue reading IPC Tx Appoints New Publisher

WPP’s reportable revenue for the first six months of 2006 was up 16.1% at £2.864 billion, with headline profit before tax up over 24% to £361 million. On a constant currency basis, revenue was up 12.7% compared with last year, whilst on a like for like basis, excluding the impact of acquisitions and currency, revenues… Continue reading WPP Reportable Revenue Up In H1 2006

Total media spend grew by 8% year on year for the second quarter of 2006, from £2.48 billion to £2.68 billion, according to new research from Thomson Intermedia and KPMG. However, TV adspend grew only 1%, despite this summer’s World Cup, and the report says that the outlook for the rest of the year remains… Continue reading Total Media Spend Increases For Q2 2006

Marketing services spending is expected to reach $455.72 billion by 2010, according to new research published by Veronis Suhler Stevenson (VSS). Spending on direct response media, event marketing and custom publishing is fuelling the growth says VSS. VSS says that total media and communications spending is forecast to rise 7.2% in 2006 to $961.9 billion,… Continue reading Strong Growth Forecast For Marketing Services Spending

For young adults aged 18-24, their mobile phone (26%) matters more to them than television (11%), according to new research carried out by the Carphone Warehouse in association with the London School of Economics and Lord Philip Gould. The Mobile Life report revealed that amongst 18-24 year old women, the proportion rises to 32%, well… Continue reading Mobile Phones Matter More To Young Adults Than Television

The digital transition was a key focus for entertainment companies at the Merrill Lynch (ML) Media Conference taking place this week. Merrill Lynch said that the US advertising market appears to be relatively healthy, with political dollars being spent on the forthcoming senate elections at TV level, whilst News Corp suggested that the advertising market… Continue reading Media Conference Focuses On Digital Transition

A total of 13.2 million people used their mobile phones for downloads and browsing the internet in the UK during July 2006, according to figures released by the Mobile Data Association (MDA). Britain’s growing usage is in line with an upward global trend, and the MDA has identified the top ten types of pages that… Continue reading Internet Usage And Downloads Via Mobile Phones Up