Rupert Howell, regional director and president of McCann-Erickson, is the latest figure to be linked with the role of ITV chief executive. According to reports in the trade press, Howell has refused to rule himself out of the role being vacated by Charles Allen. ITV’s finance director, John Cresswell, will act as interim chief executive… Continue reading McCann-Erickson President Linked With ITV Top Job
ARCHIVE ▸ The Media Leader Staff
NetRatings, the internet media and market research company, has appointed Louise Ainsworth as managing director of its European business, with effect from September 4. Ainsworth joins from OgilvyOne Worldwide in London where she was managing partner, Consulting and Planning. Previously she worked at Ogilvy Interactive, with responsibility for the agency’s UK business. Prior to this… Continue reading Netratings Appoints New MD To European Business
Aegis has reported profit growth of almost 9% for the first six months of the year, with the company saying that trading across the group is in line with expectations. Underlying pre-tax profit was up 8.9% to £38 million, whilst reported pre-tax profit was up 15.2% to £42.5 million. Revenues rose 19.1% to £463.2 million,… Continue reading Aegis Profit Grows 9% In H1
MEC MediaLab, Mediaedge:cia’s consumer insight and ROI division, has undertaken research to determine product placement’s benefit to consumers and brand-owners. MediaLab says that although product placement is currently prohibited on UK television under European Union legislation, the situation could be about to change. The EU is currently reviewing its policy in this area. Consequently, Ofcom… Continue reading TV Viewers Could See Product Placement As Positive Move
August brought with it the news that the UK remains the only country in Europe with over 50% of households having digital television services. The figure was revealed in a report from Datamonitor, who also forecast that by 2010, 95% of UK households will have made the transition to digital TV (see UK Only Country… Continue reading INSIGHTanalysis: Media Healthcheck – August 2006
In less than a year, China will overtake the US to become the world’s biggest broadband market, according to Ovum, the analyst and consulting company. China’s broadband sector has been growing at a compound annual growth rate (CAGR) of 79%, over the last three years, and Ovum says that the strong growth should continue to… Continue reading China’s Broadband Market Will Reach 139 Million Subscribers By 2010
By the end of the year 40% of European homes will have digital TV, according to the new Western European TV report from Informa Telecoms and Media. The report forecasts that the region will pass 100 million digital homes during 2010 and reach 116 million by the end of 2011, equivalent to a 75% penetration… Continue reading Digital TV To Reach 40% Of West European Homes By End Of Year
Bank of Scotland Corporate, in a deal brokered by Viacom Outdoor, has become the first sponsor of the new Docklands Light Railway station at London City Airport, following the opening of the airport DLR link at the end of 2005.Bank of Scotland has developed a brand domination campaign at the DLR London City Airport interchange… Continue reading First Sponsor Of London City Airport Light Railway
The war between the free afternoon papers has finally kicked off in earnest, as News International’s thelondonpaper hit the streets today at 4.30pm, putting it head to head with Associated Newspaper’s offering London Lite.thelondonpaper like its opposite number London Lite, carries a lot of purple on its pages, although unlike that paper it seems to… Continue reading thelondonpaper Launches And The Free Newspaper War Begins
Video game publisher Electronic Arts (EA) has signed deals with two in-game advertising companies to stream live ads into its games.The deals have been signed with Massive, owned by Microsoft, which EA said will cover up to four video games, and IGA Worldwide, which should see the company deliver advertising in up to three games.The… Continue reading Electronic Arts Signs In-Game Advertising Deals
