Independent media specialist Target Media has launched the UK’s largest regular specialist survey into consumer entertainment products and services.The online Eyeball research panel has been developed in partnership with Market Evolution and is intended to provide clients with insight into fast changing consumer trends.Robert Wilkerson, managing director of Target Media, said: “Eyeball Entertainment offers deeper… Continue reading Target Media Launches UK’s Largest Online Entertainment Panel
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IPC tx has announced the appointment of Richard Coles as publisher of TV Times, TV & Satellite Week and Soaplife.Coles replaces Natalie Bell, who is moving on to What’s On TV and TV Easy as publisher.Philippa Brown, IPC tx managing director, said: “Richard is an extremely talented publisher and I’m delighted to appoint someone of… Continue reading IPC Tx Appoints New Publisher
WPP’s reportable revenue for the first six months of 2006 was up 16.1% at £2.864 billion, with headline profit before tax up over 24% to £361 million. On a constant currency basis, revenue was up 12.7% compared with last year, whilst on a like for like basis, excluding the impact of acquisitions and currency, revenues… Continue reading WPP Reportable Revenue Up In H1 2006
Total media spend grew by 8% year on year for the second quarter of 2006, from £2.48 billion to £2.68 billion, according to new research from Thomson Intermedia and KPMG. However, TV adspend grew only 1%, despite this summer’s World Cup, and the report says that the outlook for the rest of the year remains… Continue reading Total Media Spend Increases For Q2 2006
Marketing services spending is expected to reach $455.72 billion by 2010, according to new research published by Veronis Suhler Stevenson (VSS). Spending on direct response media, event marketing and custom publishing is fuelling the growth says VSS. VSS says that total media and communications spending is forecast to rise 7.2% in 2006 to $961.9 billion,… Continue reading Strong Growth Forecast For Marketing Services Spending
For young adults aged 18-24, their mobile phone (26%) matters more to them than television (11%), according to new research carried out by the Carphone Warehouse in association with the London School of Economics and Lord Philip Gould. The Mobile Life report revealed that amongst 18-24 year old women, the proportion rises to 32%, well… Continue reading Mobile Phones Matter More To Young Adults Than Television
The digital transition was a key focus for entertainment companies at the Merrill Lynch (ML) Media Conference taking place this week. Merrill Lynch said that the US advertising market appears to be relatively healthy, with political dollars being spent on the forthcoming senate elections at TV level, whilst News Corp suggested that the advertising market… Continue reading Media Conference Focuses On Digital Transition
A total of 13.2 million people used their mobile phones for downloads and browsing the internet in the UK during July 2006, according to figures released by the Mobile Data Association (MDA). Britain’s growing usage is in line with an upward global trend, and the MDA has identified the top ten types of pages that… Continue reading Internet Usage And Downloads Via Mobile Phones Up
Ford Ennals, chief executive of Digital UK, is the final panellist to be confirmed for MediaTel Group’s ‘Future of TV’ seminar to be held in two week’s time.Ennals joined Digital UK in April 2005 having previously held senior positions in the private sector for major corporations with responsibility for marketing, customer service and change programmes.… Continue reading Final Panellist Confirmed for ‘Future of TV’ Seminar
The UK’s hottest online brands of the year have been revealed, with user generated content really making an impact.New research from Nielsen//NetRatings shows that the three fastest growing online brands in the UK all focus on technologies that allow users to define the content that their peers will look at online.Alongside Photobucket, the photo and… Continue reading Hottest Online Brands Of 2006 Revealed
