The Sun has revamped its website in order to put more emphasis on video content and make it easier for users to find their way around.Additional content on the site will include, as part of a 24 hour rolling video service, film trailers, gaming news, and Deidre’s video casebook, as well as video virals.The Sun… Continue reading The Sun Revamps Website

Vicaom chief executive Tom Freston has resigned from the company after falling out with the company’s chairman, Sumner Redstone over the battle to keep the company at the head of the digital revolution. Redstone was apparently unhappy that Viacom had missed several opportunities to become major players in the online market, missing out on buying… Continue reading Viacom CEO Tom Freston Resigns

TNS, the world’s largest provider of custom research and analysis, has recorded revenue growth of 4.5% year on year for the six months to June 30. The cmopany made an operating profit of £37.6 million, down from £41.4 million for the same period last year, whilst its profit before tax was £30 million, down from… Continue reading TNS Records 4.5% Revenue Growth In H1

WPP has announced a strategic partnership with Big Idea Group (BIG) to help clients find, develop and monetise open source innovations through BIG’s networks of independent innovators worldwide. BIG is one of the world’s largest inventor networks, with more than 10,000 members. BIG’s clients operate principally in consumer packaged goods, food and beverages, personal media… Continue reading WPP Announces BIG Strategic Partnership

Paul Keenan, chief executive of Emap Consumer Media, is to assume responsibility for all of Emap’s consumer facing businesses, including radio, magazines, TV, mobile, online and events, which Emap says will: “enable greater flexibility to respond to the rapidly changing media marketplace.” Tom Moloney, Emap Group chief executive, said: “Over the last ten years, Emap… Continue reading Emap Unites Consumer Facing Businesses

Rupert Howell, regional director and president of McCann-Erickson, is the latest figure to be linked with the role of ITV chief executive. According to reports in the trade press, Howell has refused to rule himself out of the role being vacated by Charles Allen. ITV’s finance director, John Cresswell, will act as interim chief executive… Continue reading McCann-Erickson President Linked With ITV Top Job

NetRatings, the internet media and market research company, has appointed Louise Ainsworth as managing director of its European business, with effect from September 4. Ainsworth joins from OgilvyOne Worldwide in London where she was managing partner, Consulting and Planning. Previously she worked at Ogilvy Interactive, with responsibility for the agency’s UK business. Prior to this… Continue reading Netratings Appoints New MD To European Business

Aegis has reported profit growth of almost 9% for the first six months of the year, with the company saying that trading across the group is in line with expectations. Underlying pre-tax profit was up 8.9% to £38 million, whilst reported pre-tax profit was up 15.2% to £42.5 million. Revenues rose 19.1% to £463.2 million,… Continue reading Aegis Profit Grows 9% In H1

MEC MediaLab, Mediaedge:cia’s consumer insight and ROI division, has undertaken research to determine product placement’s benefit to consumers and brand-owners. MediaLab says that although product placement is currently prohibited on UK television under European Union legislation, the situation could be about to change. The EU is currently reviewing its policy in this area. Consequently, Ofcom… Continue reading TV Viewers Could See Product Placement As Positive Move

Emap’s Magic 105.4 radio station is launching an advertising campaign to drive audiences to a revamped version of its ‘Music is Money’ quiz, which will see £15,000 won every weekday for three weeks.The campaign launches this week with one 30-second and three brand new 10-second commercials. The adverts, created by St Luke’s, will be shown… Continue reading Magic 105.4 Launches Quiz Ad Campaign