Text messages sent during October yet again beat records, with new figures from the Mobile Data Association (MDA) revealing that a staggering 2.9 billion messages were sent during the month, with an average of 93.5 million sent per day.Person-to-person texts sent across the UK network operators last month showed an increase of 25.7% on the… Continue reading October Text Messages Continue Recording Breaking Performance
ARCHIVE ▸ The Media Leader Staff
Digital TV and broadband provider, HomeChoice, has announced the appointment of Alex Langley as its new head of new media, increasing the company’s focus on online marketing and its consumer website.Langley joins the firm from the Friday-Ad, the largest Independent publisher in the UK, where he was also head of new media.The new role will… Continue reading New Media Boss To Boost HomeChoice’s Online Focus
GCap chief executive Ralph Bernard – who last week announced a series of measures designed to re-invigorate and rebrand GCap stations; to target the BBC’s audience; and to maximise digital opportunities – will be on the panel for MediaTel Group’s Digital Radio and Beyond conference, held in association with MediaGuardian.The radio boss joins Simon Cole,… Continue reading Bernard Joins Radio Seminar As GCap Focuses on Digital Future
Groupe Bollore has announced that it has raised its stake in media and communications company, Aegis, to 25.05%, just above the 25% mark that allows a blocking minority in the company. According to industry reports, Vincent Bollore’s group bought 735,223 shares in Aegis on Friday, giving the French entrepreneur the largest shareholding in the UK… Continue reading Bollore Raises Aegis Stake To Over 25%
GCap chief executive Ralph Bernard – who last week announced a series of measures designed to re-invigorate and rebrand GCap stations; to target the BBC’s audience; and to maximise digital opportunities – will be on the panel for MediaTel Group’s Digital Radio and Beyond conference, held in association with MediaGuardian. The radio boss joins Simon… Continue reading Bernard Joins Radio Seminar As GCap Focuses on Digital Future
Share of viewing for non-terrestrial channels is now over 30% for the for the first time, with 60% of households having digital television in various forms, according to the Institute of Practitioners in Advertising’s (IPA) latest Trends in Television Viewing Report.Figures for the third quarter of 2005 show that digital TV reception remains the fastest… Continue reading Multi-Channel TV Viewing Share Hits 30%
ITV enjoyed a strong audience last night, with I’m a Celebrity…Get Me Out Of Here and Doc Martin both attracting healthy audience figures.I’m a Celebrity…Get Me Out Of Here saw an average of 7.4 million adult viewers tune in to its first showing at eight, gaining an extra 145,000 for the later slot, with 7.6… Continue reading ITV Wins With Strong Programming
Search engine giant, Google has announced that it is testing a new product, which gives consumers a free and immediate way to speak to advertisers on the Google search results page.The new initiative will allow users to click on the phone icon in the results page and then enter in their phone number. Once the… Continue reading Google Tests Click-To-Call Service
BBC2 has announced plans to be the first of the corporation’s channels to be broadcast over the internet, allowing the broadcaster to reach viewers via mobile phones and the internet.Speaking at a conference organised by Broadcast magazine, Roly Keating, controller of BBC Two claimed that the channel would be “in the front line” of launching… Continue reading BBC2 To Broadcast Online In 2006
Cinema admissions enjoyed a 7.3% year on year increase in October, with admissions for the month totalling 15.6 million, fuelled by strong offerings from UK productions and family films released during the half term break.Wallace and Gromit: The Curse of the Were-Rabbit was the nation’s clear favourite, grossing £26.2 million in October, with the five… Continue reading October Cinema Adspend Up By 7.3%