French advertising group, Havas, enjoyed organic growth of 1.8% in the last quarter of 2005, resulting in organic revenues of €1,461 million for 2005 and overall organic growth of 2.5% for the year. France, the rest of continental Europe and Latin America performed very strongly during quarter four 2005, while the period proved more difficult… Continue reading Havas Sees 2.5% Organic Revenue Growth In 2005
ARCHIVE ▸ The Media Leader Staff
Conventional music media looks set to dominate the North American and Western European markets until the end of the decade, despite the strong emergence of digital music sales, according to a new study by Strategy Analytics. Overall music revenues in North America are expected to reach $15 billion by 2010, up from $13 billion in… Continue reading Conventional Music Holding On Despite Digital Growth
The internet’s increasing presence in the media mix has been a hot topic of debate for marketers and advertisers, with industry forecasts expecting the medium to continue its surge in popularity through 2006 and beyond. Although this is good news for online search engines and other internet based companies, traditional media are seeing marketers cutting… Continue reading Broadband Uptake Fuelling Online Adspend
Word-of-mouth advertising is generating significant interest, with more than half of US marketers surveyed currently using the medium. According to a new study from Osterman Research and BoldMouth.com, out of 100 online marketers, 21% of respondents are planning to use word-of-mouth advertising, with a further 14% considering it. The medium is also seen as an… Continue reading Word-Of-Mouth Marketing On The Rise
3G users in the UK and Germany are five times more likely to use the multimedia capabilities of their handsets, with increased numbers using messaging and gaming, watching video and downloading new content. According to new figures from M:Metrics, the UK tops Germany and the US in terms of 3G subscriptions, with 7.7% of users… Continue reading UK And Germany Lead 3G Adoption
Hubert Burda Media UK (Burda) is to launch home interest and lifestyle title Living & Gardens in the UK, following its success as a German title as well as launches in Italy and France.The launch will see the title, which is based on Germany’s six year old Wohnen & Garten magazine, focus on the English… Continue reading Hubert Burda Brings Home Interest Title To UK Market
J-ET, the UK radio industry’s electronic trading system, launched in Scotland today at four media agencies and five radio sales points.J-ET is run by MediaTel Group on behalf of the IPA and CRCA; handles well over 80% of all national radio revenue; and is already in full use at major sales points in London, Manchester,… Continue reading Radio Trading System J-ET Expands Coverage To Scotland
Virgin Radio is to bring advertising sales for its online properties in house, with new head of online sales Rowan Link spearheading the initiative.Link will work closely with sales director Nick Hewat and director of digital media James Cridland to maximise the station’s online advertising revenues.Bringing 15 years of experience in radio to the new… Continue reading Virgin Takes Online Ad Sales In House To Maximise Revenue
Radio and music giant Chrysalis Group has raised more than £1.6 million through the sale of its 50% stake in recording studio firm, Air Studios.Selling the business to independent recording studio operator Strongroom Ltd, the move is designed to enable Chrysalis to focus on its more profitable businesses within the radio and music sectors.The sale… Continue reading Chrysalis Drops Studio Business To Focus on Radio
Radio and music giant Chrysalis Group has raised more than £1.6 million through the sale of its 50% stake in recording studio firm, Air Studios. Selling the business to independent recording studio operator Strongroom Ltd, the move is designed to enable Chrysalis to focus on its more profitable businesses within the radio and music sectors.… Continue reading Chrysalis Sells Studio Business To Focus on Radio
