The opening ceremony of the Winter Olympics saw a sturdy start on Friday night, with 2.9 million adults tuning in on average across its four hour duration.The programme, airing on BBC Two between 6pm and 10pm, achieved a 14.57% share, with average audiences topping those of Channel 4 for its entire duration.Elsewhere BBC One’s Judge… Continue reading Winter Olympics See Sturdy Start

The return of 24 drew 696,000 adults on average to Sky One on Saturday, with the first show in a double bill peaking at 720,000 between 9:15 and 9:30pm.The ratings high is made all the more impressive as Sky One in not available to Freeview households.Freeview availability enabled ITV2 to score a victory over 24,… Continue reading 24’s Return Sees Massive Audiences For Sky One

TV’s self-styled Mr Nasty, Simon Cowell, has extended his deal with ITV to appear exclusively on its network of channels until Spring 2008.The deal follows Cowell’s original contract with the broadcaster, signed for two years in 2004 (see ITV Signs Simon Cowell For Two Years).The new agreement will see the sharp-tongued pop mogul continue to… Continue reading Cowell To Wear ITV’s Golden Handcuffs Until 2008

Matthew d’Ancona has been appointed editor of The Spectator, leaving his current position as deputy editor of the Sunday Telegraph to take up the position at the end of the month. Announcing the decision this morning, Andrew Neil, chief executive of the Spectator said: “Matthew is a friend and colleague whose work I have long… Continue reading Deputy Sunday Telegraph Editor To Edit The Spectator

Podcasting continues to make its presence felt in the media mix, with a recent survey from the UK Association of Online Publishers (AOP) showing that more than half of publishers polled claim their business intends to launch a podcast in the next 12 months. Out of the respondents, 35% said their business already used podcasts,… Continue reading Marketers Look To Podcasting To Increase Brand Awareness

Search engine companies are increasing their presence on the internet, with the latest data from Nielsen//NetRatings showing that the number of searches totalled 5.1 billion in December 2005, up 55% from 3.3 billion in December 2004. Google retained its position as the top search engine, accounting for 49% of searches. Google, MSN and Yahoo! handled… Continue reading Search Engines Enjoy 5.1 Billion Hits In December 2005

Europe has overtaken North America as the second largest broadband market in the world, with France currently having the most competitive market in Europe. According to the recent Ogilvyone Report, by the end of 2006, the top three countries in terms of broadband penetration will be the Netherlands at 56%, Switzerland with 51% and Denmark… Continue reading Europe Pushes Broadband Uptake Forward

The Japanese mobile phone market is leading the way in terms of advance feature uptake, with consumers using their handsets for wireless ringtone downloading and surfing the web. According to a new survey from the NPD Group, a massive 76% of mobile phone users in Japan are going online via their mobile phones, compared to… Continue reading Japanese Consumers Surge Ahead In Advance Mobile Uptake

Worldwide cable telephony service revenues reached $5.6 billion in 2005, up from $4.5 billion in 2004 and are projected to hit $10 billion by 2009. According to a recent report from In-Stat, voice over internet protocol (VoIP) is increasingly becoming the technology choice for cable operators, with the technology having a big impact in the… Continue reading Cable VoIP Revenue Hit $5.6 Billion In 2005

BBC One saw drama series Hotel Babylon continuing to pull in impressive audiences last night, as 5.4 million adults tuned in on average, topping primetime viewing against ITV1’s Eleventh Hour.The commercial giant saw 3.9 million adults tune in on average to see the final part of Eleventh Hour, with the thriller securing a share of… Continue reading No Reservations For Hotel Babylon Audiences