Virgin Radio is to extend its digital portfolio next month with the launch of a new station, aimed at a youth audience and playing only the newest guitar-based music.Virgin Radio Xtreme aims to bring the “best bands and newest releases” to the nation through Sky, DAB digital radio and online at www.virginradioxtreme.co.uk.Explaining the launch, Paul… Continue reading Virgin To Launch Third Digital Station Next Month

Emap has signed former GMTV host Eamonn Holmes to front his own three-hour show on Magic 105.4 between 4pm and 7pm on Sunday evenings.The move will see Holmes bring his “easy Irish charm” to listeners across the UK, with his favourite tracks from a vast catalogue of new and old music available through FM in… Continue reading Emap Signs Holmes To Front Magic 105.4 Show

Screenmedia dominates the digital sector, with advertising on digital outdoor media forecast to increase by 44% this year, up from £19.6 million in 2004, according to a report from Avanti Screen Media. Key findings from the report reveals that advertising decision makers for young adult brands are turning to screenmedia to reach their audience, with… Continue reading Digital Outdoor Advertising Forecast To Rise 44% In 2005

Widespread adoption of Voice over Internet Protocol (VoIP) depends on the availability of wireless VoIP handsets, with dual-mode cellular/WiFi handsets being the key driver to mass consumer adoption, according to In-Stat. The high-tech market research firm predicts that globally by 2009 over 66 million cellular/WiFi handsets will be in operation. In-Stat claims that technological advances… Continue reading VoIP Adoption Dependent On Handset Access

Video game players are watching less television, with one fourth claiming their pastime cuts into their TV consumption and a further 18% say they plan to reduce their viewing in the coming year. According to a new study released by Ziff Davis Media, time spent watching television among respondents declined from 18 hours per week… Continue reading Video Games Stealing TV Audiences

Annual consumer expenditure on magazines has topped the £2 billion mark for the first time, reaching £2.03 billion in 2004, increasing by £54 million compared to the same time last year, according to the Advertising Statistics Yearbook 2005.The report, published for the Advertising Association by the World Advertising Research Centre (WARC), claims that consumer expenditure… Continue reading Annual Consumer Magazine Spend Hits £2 Billion

Former Sun editor, Kelvin MacKenzie, has shown a surprise interest in publishing firm Highbury House, after increasing his stake in the company from nothing to 14.99% in just two days.The high-profile media boss is rumoured to be interested in the chief executive position at Highbury, after acquiring a 6.2% stake in the firm on Friday,… Continue reading MacKenzie Scoops Holdings Of Almost 15% In Highbury

Bulldog Broadband looks set to become the latest provider of video-on-demand services, with reports circulating that the company will launch its own attempt on the fledgling TV via IP market later this year.However, the company has refused to confirm its intentions, stating instead that it is simply reviewing its options for expansion.Bulldog, a subsidiary of… Continue reading Bulldog Set To Launch Video On-Demand

The UK’s leading local digital radio company, NOWdigital, has announced the launch of two new local radio stations, with “ourkindofmusic” launching in Essex and across Reading and Basingstoke.Both stations launch today, broadcasting on DAB Digital Radio, with the Essex station reaching over one million people in the local area and the Reading and Basingstoke one… Continue reading NOWdigital Launches Two New Radio Stations

Chrysalis Radio has announced the imminent rebranding of recently acquired 106 Century FM, bringing the former Capital Radio station under Chrysalis’ Heart brand.The move, planned for 26 August, will see 106 Century FM become Heart 106, following the station’s purchase from Capital Radio in the run up to its merger with GWR earlier this year… Continue reading Chrysalis Widens Heart Into East Midlands