Internet usage via mobile phone continued to grow during March, according to the Mobile Data Association, with a new record total of 1.82 billion page impressions viewed in the UK during the month.The rise represents an increase of 30% on the same period in 2004, and an average daily total of 58 million, according to… Continue reading Wap Usage Rises By A Third In March
ARCHIVE ▸ The Media Leader Staff
The Middle East and North African region is starting to fulfil some of its long-held potential with a current digital television penetration rate of 56.2%, predicted to increase to 67.7% by 2010. According to Informa Telecoms & Media’s new Middle East and North Africa TV report, out of the region’s 52.5 million television homes, 29.5… Continue reading Middle East And North Africa Sees Growth In Digital TV
Small businesses are reported to be migrating to Voice over Internet Protocol (VoIP), being swayed by the lowering in cost of the technology and its ease of integration into the work place, according to US analyst eMarketer. The National Federation of Independent Business (NFIB) shows that 7.3% of US small businesses currently use VoIP, with… Continue reading Small Businesses Adopt VoIP
Newspaper group, Trinity Mirror, has seen group advertising for the first four months of 2005 increase by 2.3%. An increase of 6.5% for January and February was partially offset by a decline of 1.4% for March and April. Advertising revenues for the company’s regionals division enjoyed a rise of 4.0%, with growth in most categories… Continue reading Trinity Sees Group Advertising Rise In 2005
US online advertising and marketing expenditure is to predicted to reach $14.7 billion in 2005, with online advertising channels such as search engine marketing, online display adverts and email marketing continuing to become more effective, relative to traditional channels. According to a new report from Forrester Research, even though online adspend is growing at a… Continue reading US Online Ad and Marketing Spend To Reach $14.7 Billion in 2005
The Financial Times will distribute a free Election Briefing in London on Friday afternoon, publishing in tabloid form for a one off eight-page special.The freesheet will offer up-to-the-minute election news, comment and analysis as well as giving readers a taster of the following day’s newspaper, in which the outcome and all the results will be… Continue reading FT To Produce Election Compact On Friday
Radio research firm, GfK Media, has released the results of its Broadcast Media Survey, reporting that Heart 106.2 FM has overtaken Capital FM as the number one radio station in London, securing victory by an extremely narrow margin.GfK’s survey for the period September 13th – March 27th shows Heart with a weekly reach of 2.72… Continue reading GfK Survey Shows Heart Taking Lead In Capital
Radio ratings body RAJAR will release the first wave of audience data for 2005 tomorrow, covering the three months to March.NewsLine will provide analysis of the data, with reports detailing specific markets, as well as breakdowns of performance by ownership and an overview of the UK’s radio market as a whole from tomorrow morning.MediaTel.co.uk will… Continue reading RAJAR To Release Q1 2005 Data Tomorrow
Satellite broadcaster, BSkyB, has added 95,000 net DHT subscribers to its subscriber base, aiding strong financial results and taking the subscriber base to over 7.7 million, compared to 7.3 million in 2004. The group’s results for the third quarter reveal a 31% year on year growth in operating profit to £574 million and a 51%… Continue reading BSkyB Enjoys 31% Rise In Operating Profit
Satellite broadcaster, BSkyB, has exceeded industry predictions with stronger than expected subscriber growth for the third quarter, achieving net direct-to-home growth (DTH) of 95,000, up from 66,000 in the same period last year. BSkyB has beat previous forecasts in terms of subscriber growth, with an AFX News poll of five leading brokers estimating between 60,000… Continue reading BSkyB Exceeds Industry Forecasts