The huge growth in online advertising has led to fast-paced growth for the industry’s representative body, the Interactive Advertising Bureau (IAB), with the latest office opening in Denmark and a new Leadership Council formed to help companies with pan-European interests work together to grow interactive marketing.The IAB branch in Denmark will be run by the… Continue reading IAB Expands Following Growth In Online Advertising

Sky has announced details of its digital radio extender, dubbed the Sky Gnome, which allows customers to listen to digital radio throughout their homes, rather than through the Sky set-top box alone.The new device, first announced at the Media Research Group conference in Madrid, will go on sale in October and will be compatible with… Continue reading Sky Gnome To Boost Radio Listening Through Satellite

Daily celebrity news site, hellomagazine.com, is expanding its SMS and JAVA mobile offering with a new WAP portal, enabling users to access eight of the latest celebrity stories and photos on their mobile phone from Monday to Friday.Users of the new service can access the site by texting GO HELLOMAG to 85080, with the latest… Continue reading hellomagazine.com Extends Interactive Offerings

ITV3’s Champions League Live attracted an impressive 800,000 viewers and an 6.1% share last night, making it the 6th most popular peak-channel in multi-channel homes and the most popular multi-channel programme by far.The digital channel achieved its best Tuesday peak-time share since 8th March, when it obtained a 5.94% share, and its second best for… Continue reading ITV2 Scores With 6.1% Share For Football

IPC Connect has announced the appointment of Sheena Harvey as editor of it long-running Woman’s Weekly magazine, beginning her new role later this month with a clear remit to boost the title’s performance.Harvey will move from her position as deputy editor of IPC’s Chat magazine to head up the long running Woman’s Weekly, replacing Gilly… Continue reading IPC Shuffles Women’s Weekly Editors To Spur Success

The nation’s rolling news services saw a surge of viewing last month, triggered by the Live 8 concerts, the announcement of London’s winning Olympic bid, the terror attacks on the capital and the IRA’s announcement of an end to its armed campaign.The string of high-profile events saw the BBC’s rolling news channel, News 24, topping… Continue reading BBC Tops Charts For Rolling News Coverage In July

Emap Advertising has announced the appointment of Steve Payne to the newly-created post of strategic planning director for magazines, underlining the company’s focus on strategy and the increasing recognition of planning and buying departments as separate entities.The new position is the first of its kind in the publishing industry, with Emap claiming it marks an… Continue reading Emap Appoints Payne As Magazine Director

Virgin Radio’s station manager, Steve Taylor, has been appointed creative commercial director for Emap Radio, leaving Virgin to help Emap reinforce its commitment to generating creative solutions for clients.Taylor will lead the award-winning teams delivering to national, regional and local customers across all of Emap Radio’s brands. The focus will be on compelling ideas, engaging… Continue reading Emap Radio Poaches Taylor From Virgin

Asia-Pacific remains the world’s primary growth region for wireless networks, with Australia, New Zealand, Hong Kong, Singapore and Taiwan forecast to catch up with Japan and South Korea thanks to the recent 3G network launches, according to eMarketer. The analyst’s latest report, Asia-Pacific Wireless: Mobility on the Cutting Edge, predicts less mature wireless markets, such… Continue reading Asia Pacific Remains Strongest Growth In Wireless Arena

The emergence of online bingo in internet gambling has tapped into extra revenue streams for the expanding market and brought more female gamers online. The latest analysis from online intelligence firm, Hitwise, shows that gambling sites as a whole attract 8% fewer visits from female internet users than average for all websites, with betting on… Continue reading Surge In Women”Soft-Gambling” Online