The Advertising Association (AA) Council has announced the appointment of Kevin Havelock as one of its two vice chairmen.The trade body chief will begin his new role with immediate effect, replacing Keith Weed, who stands down after six years service.Havelock’s career began at Guinness, although the last 20 years have seen him work for Unilever,… Continue reading AA Picks Havelock For Vice Chairman Role

Associated Newspapers is to invest nearly £100 million in new printing facilities, with the announcement that it will build a new £80 million plant near Oxford and spend an additional £16 million on its Harmsworth Quays site in London.The publisher, which is wholly owned by Daily Mail and General Trust (DMGT), announced the move this… Continue reading Associated Print Investment Brings Full Colour Papers

IPC Innovator will employ a new kind of insert in next months issue of teen-title Mizz, with the plastic “clinger” designed to adhere itself to any surface without the need for glue or sticky tape.The insert, run in collaboration with United International Pictures (UIP), Zed and ZenithOptimedia will promote the release of Dreamworks’ animated children’s… Continue reading IPC Clings To Readers With Insert First

Virgin Radio’s digital spin-off station, Virgin Radio Classic Rock, begins broadcasting live programming today, with rock megastar Alice Cooper among the station’s first presenters of live content.The station’s live programming is designed to broaden its appeal and create a more tangible brand identity. The addition of Cooper to its lineup will see the iconic rocker… Continue reading Rock Legend Cooper To Hit Virgin Radio Tonight

Britain’s first public mobile TV service will go live this month, with Orange providing customers on its 3G network with access to a dedicated channel covering the Glastonbury music festival.The company’s customers will be able to access exclusive footage from this year’ Festival as part of its TV-on-the-mobile service.Additional content, such as artist interviews, festival… Continue reading Orange Tunes In Mobile TV For Festival Coverage

TV marketing body, Thinkbox, has revealed details of its “Creativity Within the Spot” showcase due to be demonstrated at The Thinkbox Experience, an exhibition-style event illustrating how new technologies, imaginative planning and creative excellence can forge new types of advertising formats and ideas.The show will feature personal contributions from key industry figures, attempting to address… Continue reading Thinkbox Lines Up Top Names For Ad Experience

Channel 4 will tonight place three new housemates in to the Big Brother house in an attempt to boost the show’s performance and provide more gripping TV following three consecutive female evictions.The identities of the show’s new contestants will be revealed live at 10pm, following the eviction of either Tory speech writer Derek, or Italian,… Continue reading Channel 4 Plans New Housemates To Boost Big Brother

Condé Nast has announced plans to publish Trader Monthly, the successful US magazine for financial traders and hedge fund managers, in the UK.Produced in collaboration with Condé Nast Contract Publishing, the magazine will be available from October, celebrating the young, hedonistic lifestyle of traders.The title combines inside-track information with lifestyle content. The British launch will… Continue reading Conde Nast To Bring Trader Monthly To Britain

The gaming market is growing rapidly, with a new report by Kagan Research predicting US video game sales to rise to $16 billion by 2007, up from $10 billion in 2004, a rise of 61%. The report also estimates that by 2010, 54 million US households will own at least one portable video game console.… Continue reading Advertisers Devise Ways To Cash In On Games Industry

Nearly 10% of all television commercials in the US will be skipped by 2009, resulting in advertisers losing $6 billion worth of commercial impacts, according to a new study from consulting firm, Accenture. Due to the impact of personal video recorders (PVRs), the research claims that nearly 10% of all households in the US will… Continue reading US Advertisers To Lose 10% Of Commercial Impacts By 2009