Emap-owned music station, Kiss, will promote R’n’B superstar Nelly’s UK tour this month, marking the station’s biggest ever cross-media promotion.Offering listeners exclusive first chances to purchase tour tickets, the promotion will run across Kiss’s analogue and digital radio platforms, through digital TV feeds, and via online platforms. The campaign will also run on Emap’s Big… Continue reading Kiss Signed For Cross Media Nelly Promotion
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Jerry Springer is to host a high-profile talk show on ITV1 after being approached by the broadcaster to fill the shoes of recently departed daytime stalwart, Trisha Goddard.A spokeswoman for ITV confirmed that the controversial host would be presenting a month-long run of morning shows, starting at around 9:30 and running for an hour.The format… Continue reading ITV Signs Springer To Fill Trisha’s Daytime Slot
Capital Radio plc and GWR Group have announced the proposed name of the merged group, calling themselves GCap Media plc. The development of the new name involved input from both companies, with the brand identity being developed in-house at Capital Radio. Commenting on the new name, Ralph Bernard, executive chairman of GWR said: “The name… Continue reading Capital Radio And GWR Name Merged Group
Email delivery rates hit all time highs in the last quarter of 2004, while open rates dropped and click through remained steady, according to a new report by internet analysis company Doubleclick. The end of 2004 saw delivery rates increase by 3.3 percentage points on 2003, up to 90.6% compared to 87.3% at the end… Continue reading Email Delivery Rates Hit Record Levels In Q4 2004
Satellite television providers will increasingly lose their digital video recorder (DVR) edge over cable companies by 2006, according to market research and consultancy firm, Park Associates. The Video-on-Demand and Personal Video Recorders: Analysis & Forecasts report reveals that satellite companies will not be able to overcome the advantages that their cable counterparts have in offering… Continue reading Cable To Match Satellite In DVR Distribution By 2006
BBC TWO has unveiled its spring schedule, hoping to tempt viewers with a season of comedy, headed by the much-anticipated Extras, created by The Office star, Ricky Gervais.Roly Keating, controller of BBC TWO, announced the new programme line up, stating: “This spring, we’ll be turning up the temperature on BBC TWO with some great new… Continue reading BBC Banks On Comedy For Spring Schedule
The Advertising Association (AA) has announced the appointment of Penny Hughes as Niall FitzGerald’s replacement as president of the organisation.The move brings Hughes to the AA after a ten-year career with Coca-Cola, becoming president of the company’s UK and Ireland operations in 1992 at the age of 33. She subsequently stepped down from full-time work… Continue reading AA Appoints Hughes As New President
Some of the senior positions in the Capital GWR merger have been announced, with the current group sales director at Capital Radio Group, John McGeough, being given the same role for the enlarged company.Capital’s trading and operations director, Colette Lister, is also reported to be retaining her position after the merger, while Colin West, GWR’s… Continue reading Top Positions Announced For Capital GWR Merger
Homes equipped with digital radio receivers consume more commercial radio content than their analogue-only counterparts, according to the Radio Advertising Bureau, which has stated that the influx of new stations and delivery methods is increasing the listening hours of commercial stations at the expense of the BBC.Citing the results from RAJAR’s Q4 2004 listening survey,… Continue reading Digital Radio Fuelling Commercial Audience Rise
ITV will not be selling Carlton Screen Advertising (CSA), despite long-term rumours that the broadcaster would off-load it as part of a streamlining of its business. A strong performance by CSA in recent months, in particular the winning of the Cineworld contract, has resulted in the broadcaster announcing that it no longer has plans to… Continue reading Carlton Screen Advertising Saved From ITV Sell Off