ABC Electronic (ABCE) has unveiled research underlining the value of its verified web traffic figures in justifying online investment. The new research into the views of media owners and media buyers was conducted by Benchmark Research on behalf of ABC Electronic, and shows that verified usage figures for websites are widely recognised as an important… Continue reading ABCE Research Shows Value Of Online Audience Measurement
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Channel 4 has announced the appointment of Rod Henwood to the newly created role of New Business Director, giving him management responsibility for the broadcaster’s commercial arm, 4 Ventures. A key focus of Henwood’s new role will be to drive new business opportunities across the group, as well as developing potential acquisitions and strategic partnerships.… Continue reading Channel 4 Appoints Henwood As New Business Director
Overall advertising expenditure in the US rose by 4.4% in the first quarter of 2005 to $33.5 billion year on year, showing the smallest increase since the end of 2003, according to new figures released by TNS Media Intelligence. Local magazines were revealed to have benefited the most during the first three months of 2005,… Continue reading US Adspend Up By 4.4% In Q1 2005
Interest in mobile broadband services such as radio and music downloads is increasing among younger consumers, with enthusiasm for commercial free radio the strongest, followed by music downloading and mobile television. New research from The Management Network Group (TMNG) shows that, out of 1,000 US online consumers surveyed between the ages of 13 and 34,… Continue reading Younger Generation Gain Interest In Broadband Mobile Services
Video Networks (VNL) has launched the newly designed website for its HomeChoice entertainment service, giving the brand a greater focus on customer experience and communicating more clearly the service’s advantages over rivals.The website, which launches today, marks the first of a two-stage development process for the brand, with the new site featuring a sleek, simple… Continue reading HomeChoice Relaunches Website To Clarify Offering
Media communications and market research group, Aegis, announced today the acquisition of French market research group, ARTeam, with the company becoming a part of Synovate, Aegis’s fast growing global research network. ARTeam was bought for an initial consideration of €3.0 million payable in cash on completion, with a deferred payment over three years of up… Continue reading Aegis Buys French Research Group
Multi-media group, Emap, has said that it reserves the right to make an offer below 1,040 pence per share for Scottish Radio Holdings (SRH), despite its bid for the company being turned down. Emap was disappointed by SRH’s reaction to its proposal, which Emap believes fully values SRH, both on the basis of its current… Continue reading Emap Reserves Right To Bid For SRH
Global newspaper sales enjoyed an overall rise of 2% in circulation growth in 2004 and a 5% increase in advertising growth, with gains coming from both mature and developing markets, according to the World Press Trends report published by the World Association of Newspapers (WAN). Currently over 395 million people buy a newspaper daily, compared… Continue reading Global Newspaper Sales Up 2% In 2004
United Business Media is preparing to offload its 35% stake in Five, reports over the weekend have claimed, with 65% stakeholder, RTL Group, in line to purchase the remaining share for £200 million.The Sunday Express claims that the two groups have held talks over the deal, which could be completed within two months as UBM… Continue reading UBM Considers Sell Off Of Stake In Five
Former Daily Mirror editor, Piers Morgan, has secured an agreement with Quantum Business Media to purchase its Press Gazette title, working in a partnership with PR heavyweight Matthew Freud to take control of the trade magazine for around £1 million.The deal is due for completion within days, according to reports, with Morgan telling the Times… Continue reading Morgan Scoops Press Gazette From Quantum
