The founders of a new media start-up want to “turn the way people consume Jewish media on its head” with a disruptive Web3 business model.
ARCHIVE ▸ Omar Oakes
WPP’s media-buying group GroupM has launched GroupM Premium Marketplace, a programmatic advertising marketplace that is supposed to increase transparency and efficiency.
The Media Leader editor Omar Oakes explains why the title has rebranded from Mediatel News.
British people rank among the lowest in the world for being interested in the Winter Olympics, findings from Ipsos have revealed.
The Cross Industry Programmatic Taskforce has released a “toolkit” to help advertisers and publishers potentially wasting millions.
GroupM has promoted Nicola Lewis as CEO of Finecast, replacing Jakob Nielsen who left the company last year.
The cautionary tale of Second Sight should remind us what happens when we bet our futures on monopoly industries, writes the editor.
Five hot takes from the latest consumer magazine data by ABC.
Ocean Outdoor has received “interest and conditional offers” about a potential sale while revenue recovers with a 44% surge.
Exciting things are happening in audio but only one in every £10 spent on radio is digital. Are things about to change, asks the editor.
