Amazon is taking a ‘leap of faith’ by letting Wavemaker use its ‘Crown Jewels’ – the first such deal has been made with a media agency.

Fish Said Fred, the new brand launched by New England Seafood International a year ago, is making its first foray into above-the-line advertising.

Can it be a coincidence that two consecutive MGOMD bosses left their media-owner jobs so quickly, asks the editor

Bertozzi has been appointed president of EMEA for Whalar, reporting to CEO Rob Horler.

TikTok is launching four new advertising and ecommerce formats, reach and frequency ad-buying, and new viewability commitments at its first global advertising upfront today.

Tim Pearson is departing as managing director of Sky Media UK, Mediatel News can reveal.

“They can’t be seen just as a November moment,” Movember’s media agency CEO explains as charity seeks brand approach.

Change can be hard to notice until it becomes obvious. But doing so will be an  important competitive advantage, writes the editor

Mediatel News is launching a weekly bulletin today that features thought leadership and analysis about media strategy.

One year after UK launch, Reddit launches first consumer ads