InfoSum founder Nick Halstead sits down with Mediatel News as the company announces a $65m funding round and plans to expand
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This may be considered an expensive deal. But brands are prepared to pay a premium for independent consultancy
Do you know what OMD stands for and what the “Six” in m/Six refers to? Read our insight into the thinking behind some of the biggest names
Wavemaker has hit upon its own system of scoring brands as a way of opening doors to new-business opportunities
If 2020 really was a landmark year for video on demand as Ofcom says, then 2021 or 2022 really needs to be a landmark year for user experience.
Of course this year will see a big rebound in media spend. But predicting an 8% increase next year is fraught with unknowns, writes the editor
This growth will recover the entirety of 2020’s £1.8bn decline
Dentsu UK is trying to make it easier for clients to reach more LGBTQ+ people, ethnic minorities and over-50s through its media spend
Hearst CEO and president of Europe James Wildman has stepped down from the business.
It’s not for our industry to solve social media’s problems, but it’s our responsibility to hold them accountable, writes the editor of Mediatel News