Emap Advertising has finalised its new cross-media specialist team, with the appointment of Rob Tomalin as head of strategy at Emap².Tomalin previously held the position of cross-media group account director at Emap Advertising and will now head up the nine-strong Emap² strategy team. He will report to Carrie Barker, sales director of Emap².The team includes… Continue reading New Appointment Finalises Emap2 Team

Some of the UK’s biggest television advertisers have called for an end to the CRR, saying it is in danger of destroying ITV.Procter & Gamble has called on Ofcom to consider the wider impact of the CRR, such as the exodus of advertising from ITV. Advertising revenues for the broadcaster are predicted to be down… Continue reading CRR May Destroy ITV Say Advertisers

Four in ten or 37.4% of American teens spend at least three hours a day online outside of school, according to a Burst Media survey of more than 1,800 connected teens between the ages of 13 and 17.Just one in five or 19.6% say they are spending less than an hour online outside of school.… Continue reading Third Of US Teens Online For Over Three Hours A Day

BBC Magazines will undertake its most ambitious initiative yet with the launch of a weekly news-based magazine later this year or early in 2007.The project, code named Project Phoenix, sees the resurrection of long-held plans for a news magazine. BBC Magazines managing director Peter Phippen is known to have been keen to launch a news-based… Continue reading BBC To Launch Weekly News Magazine

Yesterday’s World Cup triple bill was a major winner for BBC1, with a peak of more than nine million adults tuning in to see Brazil beat Croatia 1-0.Despite the Cup holders not showcasing their full footballing prowess, the match drew 36.5% of the adult viewing public, an average of over seven-and-a-half million, compared to Channel… Continue reading Brazil Lure Nine Million Adults To BBC1

ABC Electronic could have a podcasting measurement system in place by the end of the year, provided the Joint Committee for Web Standards in the UK and Ireland (JICWEBS) approves the plans.The Internet Technical Group (ITG) is working with ABC Electronic to define what constitutes a “podcast” and what could be the medium’s most effective… Continue reading Podcasting To Have Measurement System Soon

Wanadoo’s rebranding as Orange Broadband will be boosted by the launch of the first campaign to announce its free broadband offer.The campaign, created by Fallon London, will begin tonight in the UK with a television spot, followed by Outdoor and national press.It is the first work that features product proof points that support the brand’s… Continue reading Orange Broadband Boosted By New Ad Campaign

GCap Media will restructure its senior level commercial division, saying the group’s future success depends on adaptability and a focus on consumer and customer satisfaction.It also said that industry consolidation points to an evolving trading model for radio, and it is vital for GCap to be at the front line of developments and to reflect… Continue reading GCap Looks To Future With Sales Restructure

Chrysalis Radio sales is to implement a ground-breaking restructure of its commercial operations, which will see sales groups aligned with media and advertising agency holding company groups.In what is a first for the radio industry, teams from Chrysalis Radio’s airtime sales division and sponsorship and promotions division will be brought together to create mixed discipline… Continue reading Chrysalis Radio Sales In Ground-Breaking Restructure

Virgin Radio programming will be transmitted on Freeview after a multi-year deal was signed with AIM-traded interactive content and service provider, YooMedia.Under the agreement, Virgin Radio will be available to over seven million homes in the UK with set-top boxes from Freeview, the UK’s Digital Terrestrial Television system.YooMedia, which provides the bandwidth for the transmission… Continue reading Virgin Radio To Launch On Freeview