Tomorrow’s network broadcast of The Brit Awards will be sponsored by Britannia Music. Britannia has sponsored the awards as an event for 6 years, but the new broadcast deal means that it is the first time a single company will be sponsor of both an event and its coverage.
The sponsorship is part of an above-the-line package, worth in excess of £200,000. This also covers the broadcast sponsorship of a 60-minute spin-off programme in the Carlton regiona called Brits Backstage Pass, plus additional advertising support on posters and radio.
NATIONAL LOTTERY – 8 APPLICATIONS
Today was the closing date for applications to run the National Lottery; eight applications were received.
The results will be announced by the end of May.
Applicants were:
Camelot Group – backed by Cadbury Schweppes
Enterprise Lottery
Games For Good Causes – backed by Vernons and Lord Hollick of MAI
Great British Lottery Company – backed by Granada
Lotco – a subsidiary of Rank
Rainbow UK
Rothschild Tattersalls Lottery Consortium
UK Lottery Foundation – backed by Richard Branson
Office of National Lottery 071 211 2132.
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