Christian Juhl will take on the role of president, corporate development.
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The organisation has increased its reporting sample of UK households from 5,150 to 7,000 to now include approximately 16,000 people.
Latest research shows improvement from 2021, but more than half of the population still either views it negatively or is indifferent.
A 60-second TV ad with Cher making surprise appearances in different programmes will run on ITV, Channel 4 and Sky.
Barb data shows that Channel 4 non-linear reach was up 9% for TV sets and 4% for other devices in June.
Watch: Toyota and Allianz’s sponsorship idents for the competition will have accessibility features “baked in”.
Euro 2024 has reminded us of TV’s storytelling capabilities and its power as an advertising medium. And it is working hard to adapt to the new consumer and marketing reality.
The start-up is launching a Chrome extension that would replace banner ads on publisher websites with personalised notifications about musical artists. The AOP recommends publishers give the solution a look.
Kate Harris, former CEO and current regional director at Nabs, talks to Omar Oakes about the challenges of managing work-from-home stress and the benefits of art and creativity for mental wellbeing.
The It Takes A Village Collective founder tells The Media Leader why it’s helpful to think of diversity and inclusion as a “language” that the industry is learning.
