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TV is considered the most representative, while radio showed the strongest improvement, a new study found.

Over 500 vetted and quality-approved training courses for industry professionals are being made available in one place for the first time.

AA president explains why the training hub is so important to tackle talent retention.

Trade body research in the past decade shows that no medium is an island and we work better together. Denise Turner reflects on a changing of the guard and insight lessons from these 10 years.

The key challenge for this nascent channel is ensuring seamless integration of all elements in the ecosystem, particularly CTV and OOH, and adapting work in a creative way. 

This is the moment to reflect on how we address the fundamental problems in society. There is certainly a role for brands and the business community.

TV spot is supported by OOH and social ads.

With investors demanding to see good sustainability records and boardrooms looking more closely at media supply chains, businesses need to keep ESG top of the agenda.  

Dynamic AI-generated ads are a retail first in linear audio, the brand claims.

When brands spend big on sponsorship, the sums involved can make them cautious. But they should use this opportunity to challenge their current business models, Hannah Mirza explains.