The RAJAR JAMJAR gives insight into the audio and radio consumption of the highly engaged, ever connected, multi-device using 9-14 year old.
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The findings highlight consumer appetite to take greater control of personal data ahead of Friday’s deadline (25 May).
Ooyala’s State of the Media Industry 2018 report has been released, stating:“Data and data-driven video are the starting points for almost every conversation in media today. Content strategies, engagement policies, ads, production, supply chains — they’re all driven by machine learning, artificial intelligence and deep, deep data.“Ooyala’s new State of the Media Industry 2018 report… Continue reading Ooyala: State of the Media Industry 2018 report
The RAJAR Audio MIDAS Survey is designed to provide context and insight into how, when and where audio content is being consumed within the new audio environment.
Following the publication of a new study from Newsworks, Brian Jacobs explains why media planners should take note.
The Publishers Audience Measurement Company (PAMCo), is the governing body which oversees audience measurement for the published media industry. They are responsible for the new joint industry currency (JIC) called PAMCo – Audience Measurement for Publishers in place of NRS data.PAMCo’s funding stakeholders are News Media Association (NMA – representing Newsbrands), Professional Publishers Association (PPA… Continue reading PAMCo
The latest quarterly update of the Ipsos Connect Tech Tracker has been released
Ooyala’s Q4 2017 Global Video Index has released its latest video numbers, stating:
A new report from comScore, where in the five EU countries studied, more than one third of consumers now access retail sites through both mobile and desktop devices.