Mobile will play its largest role ever in governing who people will shop with and what they will buy this year, writes Weve’s George Hopkinson.
More Connected Tv articles
Speaking at the UBS Media Conference this week, chief content officer Ted Sarandos announced that the SVOD giant will reach a total of 31 scripted shows over the course of 2016.
Television plus online video – audiovisual advertising – is gaining share of display advertising, according to the latest adspend forecasts from ZenithOptimedia.
‘Live’ will allow users to see connections – as well as public figures – in real time within the news feed and will also feature a subscribe button.
Distributed across US online platforms including Hulu, Amazon, Sony, Vimeo, YouTube and Roku, TV4’s portfolio includes a dozen channels with 30 new channels in development.
The outcome of moving BBC Three online could point a finger to the future – or serve as a stark warning, writes Raymond Snoddy.
Ahead of this week’s Future TV Advertising Forum, BARB’s Paul Smith explains why establishing the right metric for measuring viewing behaviour online is so important.
As 2015 draws to a close, Sky Media’s Jamie West reflects on TV’s crowning achievements and current challenges – and gives his thoughts on what next will have in store.
From 24 November, viewers will be able to use their Android mobile device or Chrome browser on their computer to cast Channel 4 content directly to their TV using the Chromecast dongle.
ITV Commercial announced on Thursday it is to begin working with programmatic ad platform RadiumOne to launch Ad Sync+, which will link ITV’s broadcast output to RadiumOne’s sharing data capability.
