The first monthly lifestyle mag aimed at male teens between 13 and 17 was launched yesterday. Gear magazine, published by Paragon, costs £2.99 and cashes in unashamedly on the pester power element now dreaded by all parents. Gear is aimed at “technologically aware, affluent and highly active consumers with virtually unlimited spending power” and blends… Continue reading Gear – First Issue Review
The NRS figures for the six month period ending May 2001 show a continued decline in national newspaper readership. The sector overall was down 3.7% compared to the same period last year with all but five titles losing readership.The Daily Express continued to suffer, experiencing the greatest loss in terms of actual readership, dropping over… Continue reading National Newspaper NRS Round-Up – May 2001
RevenueYear on year analysis shows that total terrestrial TV revenue has fallen 16.1% during May. ITV was the worst hit, seeing revenue drop over £30m, or over 20% to £138.6m compared with the same period last year. Channel 4 was the least affected, falling 5.6%.Total satellite revenues increased again, rising by 5.5% compared to May… Continue reading TV Market Round-Up – May 2001
ProgrammesThe real soap operas, EastEnders and Coronation Street dominated the top ratings as usual during May, with ITV’s flagship production stealing back dominance following the success of the Phil Mitchell storyline on the other side. Coronation Street gained the top spot for three out of the four weeks, with top audiences ranging between 13 and… Continue reading TV Viewing Round-Up – May 2001
May’s digital viewing figures showed that the non-terrestrial channels increased their average weekly share of viewing from 16.5% to 19.1% year on year. However all terrestrial channels saw their average weekly share of viewing decrease. ITV suffered the largest drop from 29% in May 2000 to 27.3% in May this year. Channel 5’s loss of… Continue reading Digital Television Round-Up – May 2001
Month on MonthNational newspaper circulation data for May 2001 has now been released. The figures reveal a continuing decrease in circulation across all titles in a month on month analysis, falling 1.8% or just over 450,000.The greatest loss in terms of percentage change in circulation was at the Sunday Express, which lost 10.8% of its… Continue reading National Newspaper ABC Round-Up – May 2001
Readership of national newspapers dropped by well over a million in total, or 2.1% year on year for the period November-April 2001, according to the latest figures from the NRS.Worst hit was the Daily Express, which dropped nearly half a million to just over 2m, a fall of 19.3% compared to the same period last… Continue reading National Newspaper NRS Round-Up – April 2001
RevenueIn a year on year analysis total terrestrial TV revenue fell 13.8% during April. Worst hit was ITV, which saw its revenue drop over £40m to £156.5m compared to the same period in 2000, a fall of 18.9%. Least affected was Channel 4, which only fell 1.1%.Satellite revenues went up, as the non-terrestrial channels continue… Continue reading TV Market Round-Up – April 2001
Programmes EastEnders managed to gain the top rated programme spot again in April, as the Phil Mitchell shooting storyline garnered an audience of 20m on Thursday 5 April. Coronation Street fought back during the rest of the month, managing to top the weekly chart each week from then on, but with audiences barely reaching the… Continue reading TV Viewing Round Up – April 2001
Month on MonthNational newspaper circulation data for April 2001 has now been released. The figures reveal that the loss sustained in circulation across all titles has not been too severe in a month on month analysis, falling just 0.5% or just over 120,000.The greatest loss in terms of percentage change in circulation was at the… Continue reading National Newspaper ABC Round-Up – April 2001
