The lads’ mag phenomenon which was pioneered by IPC’s Loaded during the late ’90s, and mimicked to greater or lesser degrees by FHM, Maxim and GQ, seems to have finally lost its sparkle. In two consecutive audits now, both Loaded and FHM have seen their circulations tumble year on year.EMAP’s FHM, whilst holding steady period… Continue reading Lads’ Mags Suffer As Bubble Begins To Burst
The latest figures from ABC show that for teenage magazines circulation levels have fallen by over 327,346 over the past year, a 9.7% decrease in sales.Some magazines have fared better than others however, and Mizz, More, Live & Kicking and the recently launched Girl Talk have all experienced growth in circulation. The worst affected magazine… Continue reading EMAP Retains Lead In Struggling Teen Sector
Sales of titles in this sector rose marginally during the period in question, although this was largely due to the launch of Real Homes Magazine which appeared on the ABC survey for the first time in 1999.The IPC publication, Ideal Home, enjoyed the greatest increase in sales – 54,357 or 27.2% year on year. The… Continue reading IPC Steadies the Home Interest Ship
July to December figures for 1999 show that the women’s weeklies market has declined in overall sales when compared to the same period a year earlier. Total sales for the sector came in at 7.8 million copies, down slightly by 2.2%.Bauer’s Take A Break leads the market, despite circulation falling 3.4% year on year. There… Continue reading Women’s Weeklies Round Up – July-December 1999
The latest circulation figures from the Audit Bureau of Circulations (ABC) show few highlights for consumer music magazines. Year-on-year the sector fell 9.8% from 1,831,233 (Jul-Dec 98) to 1,652,254. All of the main publishers in the sector suffered heavy losses on leading titles. EMAP’s Select, Sky and Smash Hits titles fell 21.4%, 24.2% and 18.1%… Continue reading Latest ABCs Show Few Highlights For Music Sector
Women’s monthly titles suffered badly during the six-month period ending December 1999, with 60% of titles showing a decrease in circulation. Prima was toppled from its position as market leader with sales dropping 17%; its replacement was National Magazine Company’s Cosmopolitan which now heads the sector with sales of 470,000.Other titles showing significant decline included… Continue reading New Market Leader As Women’s Monthlies Sector Suffers Decline
Most national stations made gains during the three-month period ending December 1999, according to the latest figures released by RAJAR this morning. The most significant turnaround was TalkSport, formerly Talk Radio, which saw its weekly reach increasing by 19.3%. The station has been changing its format and audience base over the last year; its largely… Continue reading National Stations Make Gains In Latest RAJAR Figures
BBC Radio has widened the gap between public service and commercial radio’s share of listening, according to the latest RAJAR figures released this morning.The data, which covers the three months to December 1999, shows All BBC Radio’s share of listening increasing by 1.0% points to 51.3%, when compared to the previous period (Q3). At the… Continue reading BBC Increases Its Lead Over Commercial Radio In Latest RAJAR Figures
BBC’s GLR made significant gains in the December RAJAR figures, released this morning. Its weekly reach grew by almost 48% to 436,000; its share of listening in the capital now stands at 1.2%. The station has plans to rebrand itself this year (see Newsline Brief).Another success for the period ending December 1999 was the Premier… Continue reading GLR Makes Gains In Latest RAJAR Figures
Local commercial radio saw a decline in listening share for the December 1999 RAJAR period, from 39.2% in September 1999 to 38.4% for this three month period. At the same time, the sector’s overall weekly reach grew slightly by 0.7% to 26.2 million listeners. Average hours, on the other hand, dropped back by 0.7% to… Continue reading December 1999 RAJAR – Local Commercial Stations
