For the second consecutive year Netflix leads YouGov’s Millennial Rankings with a score of 77%, followed by Spotify at 73% whilst Primark and Apple share third position at 71%.
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Xandr encompasses all existing aspects of AT&T advertising and analytics businesses, including AdWorks, ATT.net and AppNexus.
The package will bring together Sky Box Sets, which includes 400 its UK and US series, and the full Netflix service in a single on-demand service.
Leading the pack across all national markets is The Sun, with a de-duplicated monthly total brand reach of 31.3m. The title also recorded the highest mobile reach across all markets at 22.2m.
The third quarter of cross-platform audience readership figures for magazine brands has been released by PAMCo today, covering the period July 2017 to June 2018 and incorporating May 2018 comScore data.
Although some titles recorded declines – the Financial Times, the Guardian and Observer were hardest hit, all down -2% – many other titles saw circulations rise.
ITV’s July revenues are up 10.2% year-on-year, according to the latest agency estimates.
The7stars’ findings show how 67% of 18-34 year olds admitted to needing a ‘break’ from technology – a figure that increased to 71% within the younger age group of 18-24 year olds.
As the latest ABC circulation figures are released for the consumer magazine market, Newsline presents its round-up of the results.
Overall, the daily market was down just -0.5% period-on-period, while the Sunday market was up 0.3%.