Following a string of disappointing results in March, television revenues – as estimated by UK media agencies – performed much better in April.
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Rajar’s latest report proves everyone loves radio – and despite so many great stations and shows on the ever popular BBC, commercial radio is also in rude health. Here are the key take-outs, with views from industry experts.
The entire daily market, period-on-period, was up 0.1%, thanks to the Guardian, The Times, The Daily Mail, The Daily Mirror and The Sun, which all recorded small or modest gains.
According to the latest Rajar results for Q1 2019, digital radio has experienced a significant surge – and now encompasses 56.4% of all radio listening, up 3.8% on the previous quarter.
Chris Evans’ new Virgin Network show has debuted with a reach of just over 1m, while Zoe Ball starts strong in her new BBC Radio 2 slot. Plus: some upsets in the London market.
Global and Bauer both record small quarterly declines, but still dominate the commercial market, while talkSPORT and Wireless Group record solid growth.
March this year was a bleak month for TV revenues, with ITV, Channel 4 and ITV Breakfast all seeing their total revenues fall year-on-year, according to agency estimates.
After recording declining circulations across all titles in February, March was a fairly static month for newspapers. The dailies market grew a marginal 0.1% over the month.