The latest cross-platform audience figures reveal an almost universal decline in print readership across the sector, though many titles are successfully offsetting those declines with growing digital reach.
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The latest cross-platform audience figures for UK newsbrands show a growth in readership on the whole – although print reach was down unanimously across the market.
The worst performing title was – perhaps surprisingly – the second most popular paper, the Sun. The red top was down -5%, dropping 68,000 copies on April.
Following a string of disappointing results in March, television revenues – as estimated by UK media agencies – performed much better in April.
Rajar’s latest report proves everyone loves radio – and despite so many great stations and shows on the ever popular BBC, commercial radio is also in rude health. Here are the key take-outs, with views from industry experts.
The entire daily market, period-on-period, was up 0.1%, thanks to the Guardian, The Times, The Daily Mail, The Daily Mirror and The Sun, which all recorded small or modest gains.
According to the latest Rajar results for Q1 2019, digital radio has experienced a significant surge – and now encompasses 56.4% of all radio listening, up 3.8% on the previous quarter.
Chris Evans’ new Virgin Network show has debuted with a reach of just over 1m, while Zoe Ball starts strong in her new BBC Radio 2 slot. Plus: some upsets in the London market.
Global and Bauer both record small quarterly declines, but still dominate the commercial market, while talkSPORT and Wireless Group record solid growth.
March this year was a bleak month for TV revenues, with ITV, Channel 4 and ITV Breakfast all seeing their total revenues fall year-on-year, according to agency estimates.