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In-content advertising drives more brand awareness and sales conversion when combined with TV spots, new data has shown.

In brief: Twitter’s former head of security has alleged that the social media company has misled federal regulators about its cybersecurity practices.

In brief: A day after the independent Australian news site dared Lachlan Murdoch to follow through on his legal threats, Murdoch officially filed suit.

In brief: Meta-owned Instagram and Facebook have been known to create clones of competitor social media products.

Mediahub’s Ross Jenkins believes his media agency may have found a way for brands to potentially save millions via a new technology developed in-house.

In brief: the subpoena comes ahead of Elon Musk and Twitter’s October 17 trial over Musk’s attempt to back out of his deal to buy the social media platform.

In brief: Crikey dared Murdoch to follow through on his threats to sue the publication over defamation claims.

The7stars has launched Bridge, a proprietary data connection proposition that aims to give advertisers access to a privacy-first marketplace for addressable advertising.

In brief: “The graphics in Horizon are capable of much more,” wrote Zuckerberg.

This is a daily digest of news stories from around the media world, updated by The Media Leader team, to ensure you’re 100% up-to-date.