There are many examples of media companies getting it wrong. But how did they themselves into this mess in the first place, asks Stephen Arnell.
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In brief: Google has created a waitlist for users interested in helping test the company’s latest LaMDA 2 (Language Model for Dialog Applications) AI chatbot.
Marketers will be able to purchase ads on digital screens in public places including stadiums, airports and bus stops through DV360.
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Twitter has begun integrating podcasts into its platform as part of its newly redesigned Spaces tab.
In brief: Brands using Semasio will now be able to enable pre-bid suppression ad placements on sites NewsGuard has flagged for publishing unreliable news.
In brief: it is the first time social media platforms have discovered and removed pro-US influence campaigns.
In-content advertising drives more brand awareness and sales conversion when combined with TV spots, new data has shown.
In brief: Twitter’s former head of security has alleged that the social media company has misled federal regulators about its cybersecurity practices.
In brief: A day after the independent Australian news site dared Lachlan Murdoch to follow through on his legal threats, Murdoch officially filed suit.