Raymond Snoddy asks whether the mainstream media plays a crucial role in defining the agenda of social media – rather than the other way around?
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Online has bucked wider advertising trends, growing at a rate of 13.5% to £2.26 billion for the first half of the year, according to new research by the IAB.
Dominic Finney, director at digital consultancy FaR, says Facebook at its heart is the most networked company in the world and therefore has the ability to pool the greatest single mass of noise around your brand…
Amazon’s Kindle Fire is set to reignite the already fierce tablet war and potentially create a two-horse race between Amazon and Apple, according to new research.
Greg Grimmer wonders whether TV is actually more imbecilic than ever…
Facebook has launched a Premium Ad unit, designed to promote page posts. The new product expands from Facebook’s Sponsored Stories.
Chris Worrell, European research manager at Specific Media, fears that the relentless obsession with numbers has drowned out creative inspiration in the digital world. Has chasing the click allowed us to lose sight of the very purpose of advertising?
YouTube plans to launch Google AdWords for video in beta next week, in a bid to simplify video ad campaigns.
Amazon launched its Kindle Fire touchscreen device at an event in New York yesterday, as well as a new range of enhanced Kindles.
Twitter is expected to rapidly expand its advertising revenues in 2011 and the years following, according to a new forecast from eMarketer.