Nielsen has released research from the US showing that four out of ten tablet and smartphone owners use their devices every day while watching TV, while only 14% of eReader owners said they watched TV while using their device every day.
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Analogue TV broadcasting in the UK will end on 24 October 2012, with the last area to switch being Northern Ireland.
How can publishers take control and get more value online? This was a central theme of the AOP Digital Summit’s Ask The Agencies session on Friday.
39.9 million people made up the UK’s online universe in September, growing 3.2% MoM. The negative focus on social media by the press following the civil unrest in August saw many big online entities losing users in September. Although the overall online population increased, major brands and social networking sites saw a loss in traffic.
“YouView is still going to be incredibly important”, Bill Scott from easeltv told delegates at MediaTel Group’s Connected TV Experience event this week.
Video: To find out what young people really think about products and services, and to find out how they use them (along with their laptops and mobile phones), we asked the stars of our Youth, Media and Technology panel – Amy and Bruno…
Only a small percentage of people are actively seeking connected functionality when purchasing a new TV set, according to the panel at MediaTel Group’s Connected TV Experience.
Television culture is shifting rapidly at the moment and with so many services in the market, it is hard to keep up – not to mention the number of terms used to describe all these new services and new technology. Here is an overview of each service…
The morning session at this year’s MediaTel Group Connected TV Experience conference was in danger of breaking out into violent agreement at times, but was all the more informative for it, as a new consensus is emerging regarding what ‘connected TV’ actually means and where the opportunities lie.
Netflix has decided to shelf the idea of splitting the video service into two brands – Qwikster to sell DVDs and Netflix for streaming.