England’s dramatic World Cup game against Slovenia saw a 31% boost in online traffic yesterday, according to early estimates.
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Online research firm eMarketer predicts that UK internet advertising will reach £3.79 billion this year.
Channel 4 has reported a 14% year on year decline in ad revenues for its main network, but made a small profit of £300,000 due a strong performance from digital TV in 2009.
The mobile phone will overtake the computer as the most commonly used device to go online from worldwide by 2013, according to a new Global Mobile Survey.
Julia Hutchison, COO, APA, says that the key to getting cross-media content right is knowing where customers are interacting and how to translate a brand to the media they are using to do this.
More than half (51.4%) of US adults aged 18-34 say they want to be able to go online on their mobile phone, a new study has found.
GfK’s Jon Davies looks at some of the figures underpinning the success of online video site YouTube.
New US figures from Nielsen reveal that the number of unique viewers of online video increased 1.6% year on year in May 2010.
Google is reportedly planning to launch its own one-click payment system for access to online news content.
BSkyB is set to remove Sky Sports News from Freeview after eight years in a bid to boost subscription revenues.