More Digital articles

Paid-for search listings are the second most popular online advertising format, now accounting for 36% of the total internet ad market in the UK, according to new figures from the Internet Advertising Bureau (IAB). The rise of search targeted marketing has been meteoric, with forecasts for the US industry showing that the sector will grow… Continue reading INSIGHTanalysis: Search Targeted Marketing Success Story Continues

A fifth of US households now have a high-speed broadband connection to the internet, according to new figures from Jupiter Research. The group reports that by the close of 2003, there were 21.5 million broadband households in the US and this is expected to rise to around 46 million by 2008 – 40% of all… Continue reading A Fifth Of US Homes Now Take Broadband Internet

By 2014, there will be 15 million online gamers in the US, with the market being valued at around $9 billion, according to the Themis Report On Online Gaming 2004, distributed by DFC Intelligence. The report forecasts that US gamers will pay an average subscription fee of $23.50 per month by this time. Themis also… Continue reading US Online Gaming To Reach 15m By 2014

The collapse of the dotcom bubble has failed to quash technology investments in ecommerce technology, according to a new survey by Forrester Research. The report says that IT investments in ecommerce are alive and well, with ecommerce budgets outpacing the rest of IT budgets at present. Around three-quarters of companies are maintaining or increasing their… Continue reading Ecommerce Technology Investment Continues Apace

The number of internet users worldwide rose by 7% in 2003, according to an annual report from Ipsos-Insight. The survey of adult internet users shows that growth was driven mainly by rising adoption in urban China, Germany, Japan, and South Korea, which have been amongst the fastest growing markets in recent years. Urban Russia, France… Continue reading Global Internet Population Rises 7% In 2003

The number of internet page impressions made by WAP devices topped one billion in the UK for the first time in December 2003, according to the latest data from the Mobile Data Association (MDA). The December figure represents an increase of 50 million over November’s total and provides the highest monthly total for WAP page… Continue reading UK WAP Page Impressions Top 1 Billion In December

US ecommerce sales will rise 24% to $65 billion this year and growth will be maintained through to 2008 when online will account for 5% of all retail sales, according to a new study by Jupiter Research. The report, Market Forecast: US Retail 2004-2008, claims that online retail growth is being driven by an influx… Continue reading US Online Retail Sector Gears Up For Growth

The Government is planning to set wide-ranging new targets for the take-up of high-speed internet services following warnings that it cannot afford to be complacent in its drive towards enabling a broadband Britain. The Broadband Stakeholder Group has today published a report urging the Government not to relax its push to get consumers online, when… Continue reading Government To Set New Targets For Broadband Britain

Online retail sales in the US increased by 30% in the fourth quarter of 2003, according to new figures from comScore Media Metrix. The information firm estimates that $17.21 billion was spent on US shopping sites in the three months to the end of December. This figure includes event tickets but excludes auctions, car sales… Continue reading Internet Retail Boom Persists In Q4

Online retail spend shot up by over 70% in the UK in December as a growing proportion of consumers eschewed the busy high street in favour of internet stores for their Christmas shopping. The Interactive Media in Retail Group claims that online sales totalled £1.324 billion last month, with electrical consumer goods and alcohol among… Continue reading Festive Boost For Online Retailers