More Digital articles

Three-quarters of Europe’s 160 online-only brokerage websites will have perished by 2007, according to a new report by Forrester Research, which says that they will be either integrated into parent banks, sold, or wound up. “Net brokers have slid from enviable near-profitability in 2000 to staggering losses,” says Forrester analyst, Charlotte Hamilton. “To survive, firms… Continue reading Online Brokers To Meet Demise, Says Forrester

Worldwide online buying will total $38.2 billion in the fourth quarter of 2002, an increase of 48% over the same period last year, according to a report from GartnerG2. As e-commerce is a developing sector and accounts for only a tiny proportion of total retail sales, growth tends not to be determined by prevailing economic… Continue reading Online Shopping Thriving Despite Economic Uncertainty

Although dial-up will remain the primary method of US consumer internet access until 2006, DSL subscriber numbers are to continue gaining momentum, according to a new report from In-Stat/MDR. In-Stat says that a ‘pent-up’ demand for broadband services is ‘alive and well’ and forecasts that almost one quarter of online households will subscribe to a… Continue reading Broadband Internet Gains Consumer Momentum In US

A new survey from the telecoms watchdog, Oftel has found that one-third of dial-up internet users in the UK are interested in subscribing to broadband services. Over a million UK households now have a high-speed internet connection (see UK Hits One Million Broadband Homes) but the latest research indicates that a further three million homes… Continue reading One In Three Dial-Up Users Want Broadband

A new report from the Online Publishers Association (OPA) has established that there is a link between media site affinity and positive predisposition toward the advertisements displayed on preferred sites. The study, carried out in association with Millward Brown IntelliQuest and comScore, was based on a survey of almost 5,000 visitors to twenty popular US… Continue reading Internet Users Well Disposed To Ads On Favourite Sites

Despite the fact that mobile internet technology is advancing rapidly, it appears that US consumers do not share the enthusiasm of operators and handset manufacturers. In a survey carried out by The Yankee Group, 82% of those questioned said they did not use wireless data/internet services. Nearly half of those respondents claimed that they did… Continue reading American Public Resists Lure Of Mobile Surfing

Global spending on online content will more than double in the next four years, according to a new report from analysts at IDC. The analysts predict that over $50 billion will be spent worldwide accessing online content this year and this is expected to rise to $108 billion in 2006. The Online Publishers Association (OPA)… Continue reading Online Content Revenues Set To Rise

US online advertising is set to grow to $14.0 billion by 2007, up from $5.6 billion this year, according to the latest set of forecasts from Jupiter Research. Following three years of relatively flat growth, spend is set to pick up in 2003, showing 10.8% growth, driven largely by classified ads. “Publishers and advertisers realise… Continue reading Long-Term US Online Ad Forecasts From Jupiter Research

US online advertising revenues fell by 4.1% to $1.46 billion in the second quarter of 2002, according to a new report from the Internet Advertising Bureau. The figures, produced in association with PricewaterhouseCoopers, showed that internet adspend was down 21.9% when compared with Q2 2001. The report also revised down its Q1 estimate to $1.52… Continue reading US Internet Advertising Remains In Decline

Although broadband is proving popular in some parts of Europe, significant growth will not occur until dial-up internet access has peaked, according to a study from Probe Research. The report, European/African Internet Connectivity and Leading European ISPs, forecasts that providers can expect to see ongoing growth in broadband through 2007. However, Probe suggests that many… Continue reading Broadband Providers Must Reach Out To Consumers, Says Report