The process of making ads can be so full-on that it’s easy to be oblivious to real-world events, says Dominic Mills – and after some high profile disasters in recent weeks, including the Marmite TV ad and the Home Office’s ‘Go Home’ poster campaign, advertisers need to learn from their mistakes.
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The penultimate episode of the theatrical retelling of history, The White Queen (BBC One, 9pm) brought in 3.2 million viewers who tuned in for some political wrangling and rumpy pumpy by candlelight.
A historic British win at the Wimbledon Championships and the birth of a future King helped to secure circulation increases for all three newspaper markets this month, despite general year on year declines.
ITV dominated Wednesday’s soapy proceedings and the day’s viewing in general. Emmerdale at 7pm on ITV saw unhinged factory worker Laurel step up her crusade of vigilance.
What were the people involved in the Home Office’s controversial “go home” mobile billboards thinking when they helped produce them? From the agency to the billposter suppliers, Route’s James Whitmore asks why we too often hide away from ethical decisions.
After the shock sale of the Washington Post, Raymond Snoddy asks why should Jeff Bezos, the multi-billionaire founder of Amazon and a West coast citizen of the new world be interested in a fading symbol of the old world?
After a series of surprise beatings by its commercial rival, Tuesday night saw EastEnders (BBC One, 7:30pm) rally up its best scrapping face (just think of Kirsty’s perma-growl) and finally happy slapped Emmerdale (ITV, 7pm) into submission.
It’s been at least a couple of weeks now since something caught fire or exploded in Weatherfield, so last night’s stunt episode must have come to some relief for Coronation Street’s (ITV) itchy fans.
Only the Dalai Lama or the Windsor family should anoint successors five years ahead of time, but that is the way the Publicis and Omnicom merger is heading – placing the interests of Maurice Levy and John Wren before anyone else, including clients and stakeholders. By Dominic Mills.
EastEnders (BBC One, 7pm) took another blow last night as the heat drove some viewers away from their TVs – with a few others seen heading towards the Dales.
