The GroupM brand has been dissolved after it lost Sky Media and Sainsbury’s, reducing the number of client conflicts between the agency and EssenceMediacom.
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TV spot is supported by OOH and social ads.
This year’s cohort will be announced on 23 September.
Early entry deadline is 9 October.
The digital ad giant has reportedly been working on the OS since the pandemic as it looks to compete with Google, Amazon and Roku.
The director of research and planning is leaving the TV marketing body after a decade.
Analysis: Pavel Durov’s laissez-faire approach to content moderation landed him in hot water as governments seek to curtail online harms. But are Silicon Valley CEOs more interested in pursuing their concept of “free speech”?
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Dynamic AI-generated ads are a retail first in linear audio, the brand claims.
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Digital radio listenership also continues to grow.
Analysis: Private equity could see an opportunity to invest in the league as streamers are likely to continue to bid up the price of media deals.