News International has cancelled its £30 million contract with newspaper distributor Dawson Holdings.The newspaper publishing group is the latest company to terminate its deal with Dawson Holdings, forcing the firm to close its magazine and newspaper distribution arm.News International’s multimillion pound-contract is due to be cancelled “almost immediately”, according to Dawson Holdings.Dawson is also expected… Continue reading News International terminates Dawson Holdings contract
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Online gadget site Firebox.com is set to launch a pilot digital consumer magazine for its subscribers next week.Genius, which is the first project to be produced by Insider Consultancy’s new digital publishing arm, will be sent out to all of Firebox’s 600,000-strong mailing list.PR and marketing consultancy Insider was founded by Mike Peake and Simeon… Continue reading Gadget site to pilot new digital magazine
Microsoft has continued to increase its position in the US search market following the initial week of new search engine Bing’s debut, according to new comScore data.Microsoft sites saw average daily searcher penetration and share of search result pages in the US continue to climb during the second week of Bing’s introduction, said comScore.Average daily… Continue reading Bing increases market share
Online behavioural targeting company Phorm claims it has enough funds to continue running despite a pre-tax loss of $48 million.The ad firm reported a pre-tax loss of $48 million for the year ending December 31 2008, compared with a pre-tax loss of $32 million in 2007, but says it will continue to trial its controversial… Continue reading Phorm’s pre-tax loss reaches $48m
ITV is set to relaunch its online offer for advertisers and agencies in a bid to highlight its range of content.The commercial broadcaster’s B2B website features a marketing tool for buyers, which helps to select programmes for individual client campaigns, as well as research that highlights ITV’s cross-platform advertising opportunities.ITV’s director of commercial marketing, Julia… Continue reading ITV revamps its online offer for advertisers
MTV is set to rebrand its MTV One channels as MTV and MTV+ from July 1 as part of a wider overhaul of the brand.MTV One, which features programmes including Kerry Katona: What’s the Problem?, The Hills and My Super Sweet 16, was originally rebranded from MTV in 2007 with its time-shifted sister channel MTV… Continue reading MTV to rebrand MTV One and MTV One+
ITV1’s new two-part documentary series looking at the stories of British expats now living in Spain knocked BBC One’s Occupation off the top spot last night with 4.3 million peak viewers.Spain: Paradise Lost pulled in 4.2 million average viewers and a 19.7% audience share during the all-important 9pm to 10pm peak-hour, while BBC One’s new… Continue reading Overnights: ITV1’s new real-life documentary pipped BBC One’s war drama
Steve Orchard’s new commercial radio company has acquired five Midlands radio stations from the independent regional media firm CN Group.Quidem, a new local radio company that was set up by Orchard and Wendy Pallot following Orchard’s departure from GCap Media in January last year, bought the Touch Radio portfolio from CN Group for an undisclosed… Continue reading Quidem acquires five radio stations
Mobile advertising revenues in the US and Canada are forecast to grow from $208 million in 2009 to approximately $1.5 billion by 2013, according to a new Parks Associates report. Parks Associates estimates there were 62 million smartphone users in North America in 2008, with user penetration to reach 239 million in 2013. It projects… Continue reading Mobile ad revenues in US and Canada to hit $1.5bn by 2013
The BBC is currently in the process of testing a new audience measurement tool, which takes into account timeshifted and online viewing.The corporation’s Cross Media Insight system has been dubbed as “pretty special” by a BBC source as it includes cross-platform data, including iPlayer figures, red-button, mobile access, recorded programmes and viewings via third-party sites… Continue reading BBC develops new cross-platform audience measurement system
