More Industry News articles

Rupert Murdoch has hinted at plans to charge iPhone and Blackberry users for access to the Wall Street Journal, which is currently offered as a free mobile application.Murdoch has asked users if they would be willing to pay a subscription for the mobile version of the WSJ, as he hopes to introduce a micropayment scheme… Continue reading Murdoch to charge mobile readers

IPC Connect’s women’s weekly Pick Me Up has got a new look, backed by a three month sponsorship of Virgin Media TV’s Living 1 and Living 2 chat programmes.Creative agency Quiet Storm has been appointed to support the new look which includes a new layout and features.Oswin Grady, Pick Me Up publishing director, said: “Consumer… Continue reading New look for Pick Me Up

New research from Nielsen Online reveals that 37% of online US adults own a game console, while 10% plan to purchase a new console in the next 12 months.Nielsen also found that game console brands were popular online destinations in May. The Nintendo Web brand had the largest unique audience of console brands in May… Continue reading Game consoles prove popular among online US adults

Newspaper firm Gannett, which owns regional publisher Newsquest in the UK, is to cut 1,400 US jobs in the coming weeks as a result of the sustained fall in the advertising market. Bob Dickey, president of Gannett’s community publishing unit, told staff yesterday in an internal memo that most job losses would take place by… Continue reading Gannett to cut 1,400 US jobs

IPC Media has signed a new partnership deal with YouTube to sell advertising across its own content on the online video site.The publisher currently operates over 25 YouTube channels, with brands including Marie Claire, Decanter and What’s on TV uploading more than 2000 videos to the site, generating around 38 million views to date.The new… Continue reading IPC to sell advertising on YouTube

These tables include the latest AA UK advertising short term quarterly forecasts, short term yearly forecasts, and UK long term forecasts.

June saw the release of a study by the Interactive Advertising Bureau Europe revealing that European online advertising was worth €12.9 billion in 2008. Search remains the leading format in Europe, the report found, with a year on year growth rate of 26%, accounting for 43% of online ad expenditure in the 19 countries measured… Continue reading INSIGHTanalysis: Media Healthcheck – June 2009

Five’s long-running CSI:Miami series secured the highest ratings during the all-important 9pm to 10pm slot last night with almost 4 million peak viewers.The crime drama, which has performed consistently well for channel Five, attracted 3.7 million average viewers and a 18.1% audience share, putting it ahead of its rival terrestrial channels throughout the peak-hour.At the… Continue reading Overnights: Five’s CSI tops the ratings

This table shows Magna’s worldwide advertising spend forecast from 1990, including figures for US and non-US adspend.

Commercial radio needs to consolidate and diversify in order to overcome the challenges posed by the recession, according to former BBC head of strategy Mark Oliver.Speaking yesterday at The Radio Academy’s Radio Festival in Nottingham, Oliver, chief executive of media advisors Oliver & Ohlbaum Associates, said that radio stations should also concentrate on branded content… Continue reading Radio Festival: Consolidation is key for commercial radio