More Industry News articles

Instyle.co.uk has unveiled a new look, featuring new channels and expanded sections, as well as more advertising opportunities including a larger MPU.The site now offers a greater choice of advertising formats, including leaderboards, skys and MPUs. In addition, IPC said that instyle.co.uk is the first website to offer a larger-size MPU, measuring 336 x 600.The… Continue reading Instyle.co.uk gets new look and larger MPU

Mobile internet use across Europe has increased by 20% year on year, particularly for users with smartphones, according to new data from Forrester Research.The report found that mobile web take-up in Europe is up 4% on last year, with around 24% of Europeans regularly using their mobile phones to access the internet.Mobile internet growth increased… Continue reading Mobile internet access is on the up

Britain’s Got Talent stole the show once again last night with more than 14 million peak viewers between 8.30pm and 10pm.The third semi-final kept the programme’s ratings as high as ever, attracting over 12.7 million average viewers and almost a 50% audience share for ITV1 during the peak-slot.Another eight acts performed in front of judges… Continue reading Britain’s Got Talent steals the show

Dennis Publishing has signed a deal with NetPublications International to launch digital-only magazine Monkey in Sweden, Denmark and Norway by the end of the year.Denmark-based digital magazines specialist NetPublications has also agreed to publish iGizmo and iMotor in these countries, with both launches planned for this year.Monkey, which is emailed direct to its readers’ inboxes,… Continue reading Monkey magazine to launch in Scandinavian countries

Sky News has launched a new ad-funded video application on Apple’s iPhone, which delivers breaking news via text, images and video content.Sky has signed Bacardi as its first brand to advertise on the application, which also allows users to send their own news and pictures directly through to the broadcaster, according to reports.The application will… Continue reading Sky launches ad-funded news application on iPhone

The launch of Microsoft’s new search engine, now understood to be called Bing, will be supported by a $100 million (£63.27 million) advertising campaign.The search engine, developed under the code-name Kumo, will get its public unveiling at this week’s D: All Things Digital conference in California.JWT, which won Microsoft’s global B2B account last summer, has… Continue reading Microsoft to unveil Bing search engine this week

Daily Mail & General Trust (DMGT) is looking at introducing paid-for content on its websites.This follows reports that other publishers such as News International (see Murdoch set to charge for online content) and Guardian Media Group (see Guardian could charge for online content) are also investigating paid-for models.Martin Morgan, DMGT CEO, told the Financial Times:… Continue reading DMGT looks at charging for online content

Britain’s Got Talent dominated the ratings this bank holiday weekend with a peak of almost 14.5 million viewers last night.The talent show, which aired on three consecutive nights, kick-started on Saturday with a high of more than 12.7 million viewers, securing ITV1 with nearly 50% of the audience share between 8.20pm and 9.50pm.The first of… Continue reading Britain’s Got Talent hits a high of 14.5m viewers

Ofcom is allowing more advertising breaks in programmes on PSB channels that are longer than an hour, bringing them into line with non-PSB channels.It said that it “is making the changes because PSBs should not face a disincentive from airing longer programmes, especially within peak-times, because of the advertising distribution rules”.The regulator also announced that… Continue reading Ofcom makes changes to PSB ad distribution

Men’s monthly magazine Esquire, published by NatMags, has launched its first website.The blog-style site features sections on style & grooming, entertainment, food & drink, design & technology, and a top five category.The print edition of Esquire has a circulation of around 60,000 copies, according to the latest ABC figures for July to December 2008, following… Continue reading Esquire launches website