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US advertising for 2008 was down 2.6% compared to 2007, with preliminary figures from Nielsen putting total US ad spend at $136.8 billion last year. Hispanic cable TV and cable TV were the only two media to show ad growth in 2008, of 9.6% and 7.8% respectively. Cable was the highest revenue -generating medium with… Continue reading US ad spend down 2.6% in 2008

US advertising revenue fell by around 2.6% between 2007 and 2008, according to the latest figures from Nielsen.The report for the full year of 2008 shows that Cable TV and Hispanic Cable TV were the only sectors to show ad growth, while overall expenditure declined around $3.7 billion to a total of $136.8 billion last… Continue reading US advertisers cut ad spend during 2008

Associated Newspapers launched the first ever free national daily paper in Britain 10 years ago, capturing “young, affluent” readers – some who were new to newspapers altogether and some who made the switch from other easy-reads such as The Sun and the Daily Mirror.The Metro has become one of the world’s largest circulation giveaways as… Continue reading Metro’s 10th birthday

Carat’s press director Dominic Williams is convinced that there is “too much choice” in the men’s magazine market and predicts more closures in 2009.Speaking at MediaTel Group’s ‘Future of Consumer Magazine’ seminar on Wednesday, Williams said: “There is too much choice. It’s a much tougher market now and there will definitely be more closures in… Continue reading Williams: “There is too much choice in the men’s magazine market”

ITV and the BBC have signed a memorandum of understanding that could see the pair co-locating regional news centres and sharing technical facilities.ITV said that it estimates that there is the potential for a saving of £1.5 million in 2011 rising incrementally to around £7 million per annum by 2016.According to ITV, the current cost… Continue reading ITV and BBC could share regional news centres

Independent News & Media’s incoming chief executive Gavin O’Reilly rebuffs claims that the struggling Independent titles are up for sale or due to be closed.However, the son of Sir Anthony O’Reilly – who announced plans to step down from INM after 36 years earlier today (see Sir Anthony O’Reilly is set to leave INM)- did… Continue reading New INM chief says Independent is not for sale

More than 80% of Americans now have a computer in their homes, and of those, almost 92% have internet access, up from 77.9% one year earlier. According to a study on home internet access from The Nielsen Company, US internet access is correlated with education level and a household’s combined annual income. As these factors… Continue reading More than 80% of Americans now have a computer in the home

Bauer Media’s national radio brand Kiss has introduced a new mobile streaming service.Currently, the Kiss Kube “listen live, listen again” media player carries a wide range of the brand’s network daytime and specialist audio output online.This offering will now also be available on the iPhone/iPod Touch platform, in what Bauer says is a radio industry… Continue reading Kiss unveils new mobile streaming service

Independent News & Media’s long-running chief executive Sir Anthony O’Reilly will step down on May 7 and be replaced by his son, Gavin O’Reilly.O’Reilly has announced plans to retire as chief executive and as a director of the board of the Independent owner in two months time, on his 73rd birthday.He is currently the largest… Continue reading Sir Anthony O’Reilly is set to leave INM

The chief executive of Independent News & Media, Sir Anthony O’Reilly, is to retire in May, to be replaced by his son Gavin O’Reilly with immediate effect. O’Reilly, INM’s largest shareholder with 28.5%, will retire on 7 May, with his son, currently chief operating officer, becoming chief executive-designate with immediate effect. INM shareholder Denis O’Brien… Continue reading INM CEO Sir Anthony O’Reilly to retire in May