The RAB is set to launch a new £1 million creative challenge that will see commercial radio collectively offer up to £1 million worth of radio airtime to two advertisers.Advertisers will be invited to submit a creative for a new radio advert, which has not yet run on commercial radio, with the chance to win… Continue reading RAB sets up £1m creative challenge
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ITV plans to cut another £40 million from its cost base from 2010 after posting a 15% drop in ad revenues for the first quarter.In a trading update today, the broadcaster said its overall revenues were down by 13.6% to £425 million as the “market remains weak”.However, ITV’s global content division saw its revenues fall… Continue reading ITV to cut another £40m in costs
Virgin1 is getting a complete brand refresh, including a new logo and on and off-air identity, to launch on 9 June.The move follows the extension of the channel’s hours on Freeview and the addition of a +1 channel (see Virgin1 to expand Freeview hours).Creation of the new brand identity is being led by Virgin Media… Continue reading Virgin1 gets brand refresh
ITV expects ad revenues to fall 16% in the first half of 2009 and plans to make additional cutbacks of £40 million in 2010. John Cresswell, ITV chief operating officer, said that around half the £40 million savings would come from the programming budget, with the other half coming from “across the rest of the… Continue reading ITV ad revenues expected to fall 16% in H1
BT has reported a £1.3 billion loss for the last three months, giving it an annual loss of £134 million. As a result it is set to cut 5,000 jobs over the coming year, roughly 10% of its workforce. It has already axed 15,000 jobs over the past year. The telecoms firm also revealed that… Continue reading BT reports £1.3bn loss for last three months
Channel 4’s chief executive Andy Duncan has told MPs that he expects to agree a partnership deal with BBC Worldwide within weeks.Speaking to the House of Commons culture, media and sport select committee yesterday, Duncan said he is hopeful that an agreement between the two broadcasters would be signed off before the government publishes its… Continue reading Andy Duncan: C4/BBC Worldwide deal is weeks away
BBC Worldwide’s chief executive John Smith claims that the corporation’s forthcoming partnership with Channel 4 would generate annual profits of around £200 million.Speaking at the House of Lords communication committee today, Smith said that a commercial venture between the two broadcasters, which is expected to be signed off before the final Digital Britain report is… Continue reading BBC Worldwide/C4 tie-up would generate £800 million turnover
Johnston Press is at risk of breaching its banking covenants after it ditched the planned sale of its Irish titles.In a trading statement issued this morning, the regional publishing group said despite “considerable interest” to buy its titles in the Republic of Ireland, which includes the Leinster Leader series, the board had been unable to… Continue reading Johnston Press ditches Irish sale
Media Playground is a full day conference and exhibition, which will be held in London on 4 June, aiming to deliver insight into media innovation and related advertising opportunities.Tickets for this event are now on sale for just £150 to MediaTel subscribers, IPA and IAB members.Delegates will be treated to four exciting seminars – Behavioural… Continue reading Explore and evaluate media innovation at ‘Media Playground’
NME Radio is launching on DAB in London from today, adding to its existing broadcast platforms – Sky, Virgin Media, Freesat and online.NME Radio is also available to listen to on 87.7FM in Manchester throughout May.Sammy Jacob, NME Radio managing and programming director, said: “Since launch we’ve been dedicated to making NME Radio available on… Continue reading NME Radio launches on DAB in London
