Google has promoted Matt Brittin from his UK client sales chief position to head up its UK operations, replacing Dennis Woodside, who is set to become the search giant’s head of ad sales in the US.Woodside, in turn, will replace Tim Armstrong who is joining AOL as its global chief executive, according to reports.However, Google… Continue reading Google promotes Brittin to head up its UK operations
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The BBC plans to extend its HD service to nine hours a day, the maximum amount of output allowed under its current BBC Trust service licence.The corporation’s HD channel was previously airing around six to seven hours of high definition content a day, but now plans to extend its hours from 4pm to between 12.20am… Continue reading BBC extends HD offering
Tickets for MediaTel Group’s ‘Future of Media Research’ seminar are available at a credit-crunch busting £99 for those who book by this Friday (March 20).To get your £99 ticket, just enter this discount code: EARLY-5PSHC at the MediaTel Group seminar site.The morning seminar, sponsored by Kantar Media, will feature two panels examining issues such as… Continue reading ‘Future of Media Research’ seminar tickets just £99
A new survey has revealed that US consumers are confident in the uptake of mobile TV and video, with 78% expecting an increase in usage by 2010. According to the results of QuickPlay Media’s second annual independent Market Tools survey, the number of people watching TV and video content on their mobile device has remained… Continue reading US consumers confident in the uptake of mobile TV and video
GMG warns that the proposed tie-up between BBC Worldwide and Channel 4 would have a “damaging effect” on the commercial market.In its response to Lord Carter’s Digital Britain report, the Scott Trust owned company urged ministers to dismiss the idea – “put simply, we believe that the market should be given the opportunity to deliver… Continue reading GMG warns against C4 and BBC Worldwide tie-up
The National Readership Survey is currently putting together a development programme which, if it works, will see the body release a multi-platform report including readers’ interaction with media owners’ websites for the first time in 2011.The research body outlined the proposed programme to the NRS Board, whose members include the Institute of Practitioners in Advertising,… Continue reading NRS hopes to publish online data by 2011
‘Catch-up’ on-demand viewing via digital cable (DCab) is to be incorporated into BARB reporting.This is being achieved with the continued rollout of Unitam meters from AGB Nielsen Media Research, which have been used by BARB since 2006.Only playback content which is an exact match to the original broadcast will be included in the published data,… Continue reading BARB to incorporate on-demand viewing via digital cable
ITN has appointed John Hardie, a senior executive at Disney and former ITV commercial director, as its new chief executive.Hardie is expected to take up his role with ITN in June, after he leaves Disney, where he has been executive vice-president and managing director across Europe, Middle East and Africa for eight years.Prior to that,… Continue reading ITN appoints ex-ITV director as chief exec
WPP’s chief Sir Martin Sorrell predicts an L-shaped, or prolonged, recession until 2010.Speaking to the Stationers’ and Newspaper Makers’ Company in the City last night, Sorrell said: “The first half of 2009 will be very tough, and the second half relatively better … relative to the first half.”Economists define an “L-shaped” recession as protracted periods… Continue reading Sorrell predicts L-shaped recession until 2010
Phorm, the behavioural targeting company at the centre of a recent row over privacy, has hit out at Google’s Latitude mobile service, accusing the firm of “adding yet more personal data to the extensive user information it collects”.Latitude, which lets mobile users allow people on their Gmail contact list to track where they are, was… Continue reading Phorm airs privacy fears over Google’s Latitude
