More Industry News articles

ITV’s share price fell to below 50p for the first time yesterday, taking the company’s market capitalisation to below £2 billion for a short time. This figure is less than half the £5 billion value placed on the company when an attempted takeover was made by Virgin Media’s predecessor, NTL, in 2006 (see NTL Pulls… Continue reading ITV Sees Share Price Fall

Interactive media’s share of worldwide advertising expenditures – internet, mobile and gaming – will hit 15% next year, according to a new GroupM study. This is almost double the amount recorded four years ago, with interactive media expected to remain the principle source of advertising growth as ad spending in traditional media continues to decline.… Continue reading Interactive Media Advertising To Show Major Growth

Channel 4 could launch a 4Music branded TV channel in August as a replacement for The Hits music channel, according to a report.4Music will be one of the main sponsors of the V Festival 2008, taking place on 16 17 August, and Media Week reports that Channel 4 could use the opportuinity to market the… Continue reading Channel 4 Could Launch 4Music TV Channel

SMG is changing its name to stv Group following the sale of Virgin Radio and its outdoor advertising business Primesight. The company is taking the name of its TV subsidiary stv as its overall corporate identity, with SMG chief executive saying that the move marks a return to the company’s roots. Rob Woodward, chief executive,… Continue reading SMG Changes Name To stv Group

The Independent On Sunday has slashed its cover price to £1.The Sunday title has reduced its price from £1.80 after rolling out a campaign of regional discounts this year.Since it relaunched as a new slimmed-down version in June 2007, the newspaper has seen various price-cuts and now intends to keep to the £1 price, which… Continue reading Independent On Sunday Cuts Cover Price to £1

Sir Martin Sorrell’s WPP saw its UK revenues increase by 5% in the first five months of 2008. The company announced a rise in like for like global revenue growth of 4.5% at its AGM in London. All regions showed strong revenue growth on a constant currency basis, with the US up almost 7%, while… Continue reading WPP Sees UK Revenues Increase

A new long term plan should be created to move all radio services across to digital, according to a report from the government’s Digital Radio Working Group. The group’s initial assessment is that the move could be completed by 2020.The DRWG said that in the medium term, all national, regional and large local stations should… Continue reading Digital Radio Switchover Could Happen By 2020

Rumours are being quashed by News International following speculation that James Murdoch was considering axing the londonpaper.The loss making paper has had rumours growing around it over the last two weeks, but today News International issued a public statement supporting the freesheet.A spokesman said: “The londonpaper has established itself as the capital’s leading afternoon paper… Continue reading Rumours of Scrapping thelondonpaper Quashed

US spending on behavioural targeting will increase to $4.4 billion by 2012, according to a forecast from eMarketer. However, this year spending is expected to remain low, at just $775 million. The report says that one of the biggest drivers of behavioural targeting growth over the next four years will be online video. As more… Continue reading US Spending On Behavioural Targeting To Reach $4.4bn

Independent News & Media looks at an alternative distribution model following plans to cancel its delivery agreements with newsagents in Northern Ireland.The company, which owns the Independent and Independent on Sunday, said it was forced to take the step because circulation of the Belfast Telegraph has suffered owing to inadequate delivery services, according to the… Continue reading Independent News & Media Is Set To Cancel Delivery Deal