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BSkyB has reportedly received expressions of interest in its 17.9% stake in ITV from broadcaster RTL and US billionaire Haim Saban.US billionaire Saban has a track record of close ties with Rupert Murdoch, having folded his television production company Saban entertainment into Murdoch’s Fox Family Worldwide.Saban now operates the media investment company Saban Capital Group,… Continue reading Sky Receives Interest In ITV Stake

BSkyB has reportedly received expressions of interest in its 17.9% stake in ITV from broadcaster RTL and US billionaire Haim Saban. BSkyB recently confirmed the launch of a legal challenge against the competition regulator’s ruling ordering it to sell the majority of its ITV stake. If Sky loses the appeal and is forced to sell… Continue reading Sky Receives Expressions Of Interest In ITV Stake

ITV1’s Saturday night game show, All Star Mr And Mrs, attracted almost six million adult viewers, which was higher than I’d Do Anything‘s ratings with over 5.4 million.Phillip Schofield and Fern Britton coaxed a series of celebrity couples through a revealing quiz, gaining ITV1 a 29.6% viewing share between 7pm and 8pm.Over on BBC One,… Continue reading All Star Saturday For ITV1

The Daily Mail has increased its price by 5p to 50p today, making it 10p more expensive than its mid-market rival the Daily Express.The Mail said that the price rise was due to higher fuel charges, printing, production and distribution costs.Rival title the Express was quick to comment on the rise on its front page,… Continue reading Price Increase For Daily Mail

The return of The Graham Norton Show on BBC Two had a peak of 1.7 million adult viewers in its 9pm slot last night.The first episode in the new series featured Hollywood legends Tony Curtis and Kevin Bacon, and managed to get an 8% share of the audience between 9pm and 9.30pm.Over on Five at… Continue reading Norton’s Return Gets 1.7m Viewers

A new report from Efficient Frontier shows that Google accounted for 77% of total search spend in the first quarter of 2008. Return on investment (ROI) on Google improved by 24%, click-through rates (CTRs) improved by 19%, and cost per click (CPC) rates increased by 11% in the period between Q1 2007 and Q1 2008,… Continue reading Google Accounted For 77% Of Search Spend In Q1 2008

Google has revealed that it saw 20% growth in users clicking through to paid for ads in the first three months of 2008.The search engine giant also reported profit after tax of $1.3 billion (£655 million) for the first quarter of 2008.In March, figures from research firm comScore appeared to show that the growth in… Continue reading Google Reports First Quarter Growth

Thinkbox, the television marketing body for UK commercial broadcasters, is relaunching its website next month.Thinkbox said that the new website will better reflect the expanding TV landscape and broaden its focus on the opportunities offered by new and emerging TV technologies.New content will include a TV Technology Zone in collaboration with Decipher, a dedicated TV… Continue reading Thinkbox To Relaunch Website

Recommendations from friends and families have the greatest influence on brand choice of all touchpoints, according to the results of ZenithOptimedia’s research project, Touchpoints ROI Tracker.The influence of word of mouth is on average 22% higher than television advertising, said Zenith.It added that the influence of the internet, which continues to grow in power, increases… Continue reading Word Of Mouth Has Greatest Influence On Brand Choice

News International’s freesheet thelondonpaper is reported to have lost nearly £17 million in its first 10 months of publication on a turnover of £8 million.thelondonpaper, which launched in September 2006, recorded a pre-tax loss of £16.8 million in the year to the end of June 2007, according to a report on MediaGuardian.co.uk.Accounts filed at companies… Continue reading thelondonpaper Lost Nearly £17m In First 10 Months